Content Creator & Digital Video Producer

Position: Digital Video Producer & Sports Content Creator
Location: Baton Rouge, LA
Reports To: Director of Video Production

Role Overview
We are seeking a dynamic, multi‑talented Digital Video Producer & Sports Content Creator to bridge the gap between high‑quality commercial production and authentic social media storytelling. This hybrid role requires a candidate who is equally comfortable behind the camera lens, in the editing bay, and in front of the camera engaging an audience. You will be responsible for producing professional‑grade video content for our commercial clients while simultaneously spearheading the development of a sports‑centered influencer brand across TikTok and Instagram targeting diverse communities in Louisiana. The ideal candidate has a deep passion for Louisiana sports, a sharp eye for cinematic composition, and the charismatic personality necessary to build and maintain a loyal social media following.

Key Responsibilities
Video Production (Client Projects)

End-to-End Production: Execute professional video shoots for advertising clients, including setup, lighting, sound, and operation of high-end camera equipment.

Creative Execution: Translate client objectives into compelling video narratives for commercial spots, digital campaigns, and social media deliverables.

Post-Production: Edit footage using industry-standard software (e.g., Adobe Premiere Pro, After Effects) to deliver polished, ready-to-publish content that meets brand standards.

Collaboration: Work closely with the advertising and editorial teams to ensure seamless integration of video assets into broader marketing campaigns.

On-Camera Talent & Influencer Growth

Brand Personality: Serve as the primary on-camera host for client-sponsored content and our proprietary sports-themed channels.

Content Strategy: Develop and execute a consistent content calendar for TikTok and Instagram focusing on local sports culture, analysis, and fan engagement.

Audience Building: Monitor social media analytics to optimize reach, engagement, and follower growth; interact with the community to foster an authentic brand voice.

Trend Adaptation: Stay at the forefront of short‑form video trends, platform algorithm changes, and emerging digital storytelling techniques.

Qualifications

Portfolio Required: A strong portfolio demonstrating both professional videography/editing capabilities and successful on-camera presence.

Technical Proficiency: Advanced knowledge of camera operation (DSLR/Mirrorless/Cinema line), lighting techniques, audio recording, and non-linear editing.

Social Media Expertise: Demonstrated success in growing a social media following on TikTok and Instagram, with a deep understanding of short‑form video metrics.

Sports Fluency: An inherent knowledge of Louisiana sports culture (LSU, Saints, and regional prep sports) is highly preferred.

Communication Skills: Exceptional ability to distill complex information into clear, engaging, and high‑energy video content.

Adaptability: Ability to thrive in a fast‑paced media environment where priorities can shift based on news cycles and client needs.

Why Join Us
You will be joining a fast‑paced, innovative team at the intersection of traditional journalism and modern digital marketing. This role offers the unique opportunity to combine professional production resources with the creative freedom to build a personal and brand‑affiliated influencer presence in one of the most vibrant sports markets in the country.

Georges Media Group is an equal employment opportunity employer, committed to recruiting, developing, and promoting a diverse workforce while providing unique opportunities and career paths for our employees. We encourage applicants of all backgrounds and experience levels to apply.

Salary: Commensurate with experience

Benefits: Medical, dental, vision, Life, Short Term Disability (STD), Long Term Disability (LTD), Paternity Leave, PTO and 401k Retirement Savings company match.

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