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Fractional Brand & Content Marketing Manager

Gofractional · San Diego, CA, USA ·

Job type:
Contract

Type: Fractional / Contract (10–20 hours per week)

The Opportunity
You’ll work directly with our founder and leadership team to own our brand and content strategy.

This role is perfect for someone who enjoys building premium brands, creating compelling content, and turning real business momentum into stories people want to follow.

What You’ll Own

Overall brand and content strategy

Instagram, LinkedIn, and other social platforms

Monthly content calendar

Product launch campaigns

Athlete and ambassador content coordination

Influencer partnerships

PR collaboration

Content planning with our creative team

Marketing analytics and reporting

What Success Looks Like

A consistent and recognizable premium brand

Content that educates, inspires, and converts

Strong engagement across social channels

Successful product launches

A marketing engine that consistently tells the Solbasium story

You Might Be a Great Fit If You…

Have experience building premium consumer brands

Think beyond social media and understand brand positioning

Love creating content and campaigns

Can manage multiple projects without constant direction

Have worked in wellness, fitness, sports, luxury consumer products, or technology (preferred but not required)

Are excited by startups and building something meaningful

Bonus Experience
Experience with brands such as Hyperice, Therabody, WHOOP, Oura, Nike, Lululemon, Vuori, GoPro, Red Bull, or other premium consumer brands is a plus.

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