Marketing Program Assistant

GENERAL PURPOSE
Under the supervision of the Marketing Coordinator, the Marketing Program Assistant (PA) will assist with the comprehensive marketing and communications for all Aztec Recreation programs and facilities. The PA is responsible for supervision of marketing student staff and projects within Aztec Recreation marketing. Projects include, but are not limited to, Membership, ARC, Aztec Aquaplex, ARC Express, tennis, racquetball, Group Fitness, classes, certifications, Intramural Sports, Adapted Athletics, Aztec Adventures, climbing program and Sport Clubs. This individual will initiate content creation ensuring that agreed upon Aztec Recreation communications standards including branding, imagery and style guide are consistently followed. Responsibilities include supervision of outreach activities, special events, graphic design, videography and social media. The Marketing Program Assistant is responsible for upholding the Aztec Recreation values of wellness, integrity, safety, service, professionalism, excellence, and respect.

ESSENTIAL DUTIES & RESPONSIBILITIES

Hires, trains, coaches, schedules, motivates and disciplines outreach representatives, multimedia communications assistants, graphic artists, photographers and videographers. Often completes the functions of marketing staff to ensure timely completion of projects within deadlines

Works with Outreach Representatives to seek collaborative opportunities to share Aztec Recreation programs and membership benefits with targeted student groups including classroom and club/organization presentations

Works closely with the AR Multimedia Communications Assistant and A.S. social media managers to complete consistent, accurate, branded, collaborative social media posts, contests and giveaways

Manages projects within Asana or other department-selected project management software. The PA initiates communications as needed if project deadlines shift.

Develops, manages and supervises numerous special events each semester including, but not limited to, Health Expo, Explore SDSU, Aztec Nights events, SDSU Orientations, Live Well Aztecs events, and the annual ARC 'til Dark. The Marketing PA communicates with vendors and outside parties for special events, schedules staff, places room and equipment reservations and other duties as necessary to ensure successful and safe events

Completes consistent reporting and oversight of all Aztec Recreation media channels including social media, digital displays and web pages.

Individual must be fully knowledgeable of all the benefits and personal outcomes of ARC membership and be ready, willing and able to clearly and effectively communicate these benefits to students, faculty, staff and community

The Marketing PA must be fully knowledgeable of all Aztec Recreation products, program and facilities and confidently write and articulate their benefits with multiple target audiences

The Marketing PA will work to make each customer encounter courteous and efficient

The Marketing PA will attend all mandatory staff meetings and training

Completes other duties as necessary

Customer Service and Collaboration

The Marketing PA establishes and maintains working relationships with various A.S. and University departments as well as within Aztec Recreation

A proactive, positive and conscientious demeanor is expected. The Marketing PA is a role model for Aztec Recreation core values and works to ensure marketing staff create a friendly and welcoming environment for both internal and external customers

Assists all students and members with questions and/or comments

If unable to assist, refers student/member to someone who can

Maintains positive and effective working relationships with all students/members

Informs supervisor of any customer issues

Safety

Ensures daily activity is conducted with safety of staff and members of the SDSU community as first priority, and in accordance with the Injury and Illness Prevention Plan and other safety policies

Adheres to Associated Students' Code of Safe Practices

Reports accidents to supervisor and reviews changes required to avoid reoccurrence. Ensures proper documentation is completed for each accident (employee and/or non-employee) and forwards to supervisor

Reports maintenance problems and/or broken and unsafe equipment to the appropriate party immediately

QUALIFICATIONS
Minimum & Preferred Requirements
Education

Bachelor's Degree from a regionally accredited college or university in Marketing, Communications, Business Management, Recreation, Recreational Administration, Sports Administration or a related field or equivalent combination of education and experience required

Experience

One year of supervisory or team-based project experience

Marketing communications or brand social media experience preferred

License & Certification

American Red Cross First Aid and CPR/AED certifications are required

Valid California Drivers' License and proof of automobile insurance are required

Trainings

Anti-Harassment training (must be completed within 30 days of hire)

Workplace Violence Prevention Plan Training (Must be completed within 30 days of hire)

Gender Awareness Training (Must be completed within 30 days of hire)

Sexual Harassment Prevention Training (Must be completed within 30 days of hire)

Computer Security Training (Must be completed within 30 days of hire)

Must complete on-campus driver training and abide by all A.S. Policies for the operation of vehicles for business

Performance Expectations

Must be a self-starter and be willing to initiate interactions with others

Must be able to work under pressure in stressful situations and make respectable decisions

Must be comfortable with computers, social media and working in a fast-paced environment

Must be capable of maintaining positive working relationships with staff and customers

Must be able to exercise tact and exhibit sound professional judgment

Must be able to work with confidential items and understand the importance of confidentiality in project work

Strong organizational skills required

Must be able to follow oral and written directions and follow projects through to completion

Must be punctual and regular in attendance: arrive on time and ready for the workday

Must be professional and courteous at all times

Must be able to work well with different work styles

Must possess a friendly attitude and demeanor

Knowledge, Skills & Abilities

Ability to work under pressure and handle multiple priorities

Excellent interpersonal skills; ability to relate and communicate effectively with a diverse population of students, staff, faculty, colleagues and guests

Must have strong English language skills and the ability to read, write and verbally communicate at a level appropriate to the duties of the position

SCHEDULE & WORKING CONDITIONS
This is a part-time (20-24 hours/week) year-round position including some evenings, nights and weekends; employee schedules vary according to business needs. The Marketing PA occasionally drives an electric cart on campus and must have a current Driver's License and California driver's insurance. All Aztec Recreation employees must have or obtain CPR/AED and First Aid Certification. All Aztec Recreation student staff must complete new hire orientation within one month of hire and complete on-the-job Safety Training regularly.

WORK ENVIRONMENT
Work conditions may vary depending upon the location of events; events may occur indoors and outdoors, therefore requiring exposure to a variety of elements. While working indoors, the lighting and temperature are adequate, and there are no hazardous or unpleasant conditions caused by noise, dust, etc. Indoor work is generally performed within an office environment with standard office equipment available and in a recreation environment with standard gym and sports equipment. This position requires the individual to spend time outdoors and long hours standing and speaking. When working outdoors for program activities, exposure to sun, heat, wind, rain, weather and other outdoor elements is expected. Outdoor areas will include campus walkways and courtyards, field areas, pools, and courts. Work may involve exposure to unusual elements, such as extreme temperatures, dirt, dust, fumes, smoke, and/or loud noises.

PHYSICAL DEMANDS
Physical requirements include but are not limited to: walking, walking over rough or uneven surfaces, bending, stooping, climbing, and working in confined space, lifting, pushing, pulling and carrying loads up to 50 pounds (unassisted) and 75 pounds (with assistance). Work will require standing and moving for extended periods. This position also calls for occasional business-related driving.

RELATIONSHIPS
Inside The Organization

Reports to the Associated Students Aztec Recreation Marketing Coordinator

Interacts with full-time and part-time A.S. employees, including but not limited to the A.S. Associate Director of Marketing and Communications and the Aztec Recreation Associate Director.

EMPLOYMENT CATEGORY Starting Range $22-25/hour

A background check (including a criminal records check) must be completed satisfactorily before any candidate can be offered a position with Associated Students. Failure to satisfactorily complete the background check may affect the application status of applicants or continued employment of current Associated Students employees who apply for the position.

Fingerprinting is required for all employee and volunteer positions that have direct contact with minor children and/or supervise other staff.

MVR and DMV record review is required for positions that drive university vehicles and/or passengers for program related trips.

#J-18808-Ljbffr