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Trade Marketing Coordinator

Altadis U.S.A. · Fort Lauderdale, FL, USA ·

Job type:
Full Time

About Us Altadis U.S.A. is responsible for some of the world's most renowned consumer facing brands that have shaped the industry’s premium cigar standards.Altadis U.S.A. operates production facilities in the Dominican Republic and Honduras and partners with factories in Mexico and Nicaragua. Altadis and its affiliates employ over 5,000 employees worldwide and strive to provide them with an outstanding working environment.Altadis U.S.A. products are known for their craftsmanship, value and quality
Overview Assist Trade Marketing Manager in developing and executing various Trade Marketing programs, initiatives and activations, working closely with the trade, sales, and brand marketing functions of the business to drive sales and brand awareness.
Responsibilities Analyze the cigar industry landscape and identify commercial sell-in and sell-out opportunities
Updating and maintaining marketing materials
Assisting in creation of new content as needed
Develop and execute visibility items and POS strategy
Manage content for B2B order entry platform and drive trade communication efforts
Liaise with sales team on trade activities and activation plans/objectives
Execute of quarterly event programs, trade shows, and conventions
Support sales team with allocation of POS materials and other supporting tools
Liase with vendors on POS and promotional item set-up and PO placement
Track print projects in collaboration with external vendors
Qualifications 4 year college degree (Marketing, Business or Communications preferred)
Minimum of 2 years’ experience in cigar industry preferred
Planning, implementation, and execution skills required with excellent attention to detail
Excellent analytical skills, with proven ability to take the initiative and action when needed
Strong partnership skills in both internal and external communities to develop and execute sales and marketing plans
Creativity in developing event ideas and new ways to connect customers and associates
Experience in planning special events
Ability to engage and influence others to participate in event activities
Travel Required: 40%
Proficient with PowerPoint, Word, Excel, Outlook, CRM management software
Exceptional interpersonal skills
Strong work-ethic, flexibility and willingness to get the job done and be solution-oriented
Superb oral and written English communication skills; ability to be creative and engaging in written communications
Must be well-organized, detail oriented and able to prioritize and execute multiple projects
Work Environment Conditions Conditions are nearly ideal. This includes usual office working conditions.
Requires light physical effort. Occasionally lifts or moves light objects (under 10 lbs).
Smoking environment.
Posted Salary Range USD $58,000.00 - USD $65,000.00 /Yr.

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