Retail Marketing Lead: In-Store Experience & Promotions

Brightstar Lottery seeks a Senior Retail Experience Specialist to drive retail-first marketing strategies across Hoosier Lottery channels, enhancing shopper engagement and in-store conversion. You will collaborate with Sales, Analytics, and Creative teams to ensure consistent player experiences across physical and digital touchpoints.
The role focuses on integrated campaigns, merchandising, promotions, and ROI-focused budget management within a dynamic retail environment.

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