Lifestyle PR Intern: Media Monitoring & Events

Description
We are seeking a proactive and detail‑oriented Lifestyle PR Intern to join our lifestyle team, working across a portfolio of luxury lifestyle brands within arts & culture, design, travel, real estate and food and beverage. This role offers an insight into influencer relations, media monitoring, event coordination, and brand strategy within the high‑end beauty space. You will gain exposure to some of the industry’s most prestigious brands while collaborating in a fast‑paced, dynamic environment.

Department: Lifestyle

Location: PURPLE New York

Key Responsibilities

Proactively monitoring all media, print, digital and social channels for brand coverage and competitor activity

Prepare clips of secured client coverage by creating a clean and cohesive image, gathering viewership data, and calculating the estimated value

Conduct industry research to identify emerging trends within the travel, restaurant, and design spaces and create reports summarizing results

Provide support on administrative tasks including audits, invitation lists, and updating databases

Analyze the influencer landscape to identify targets for ongoing campaigns and events

Compile media lists of lifestyles press across digital, print and broadcast

Develop skills to draft pitches and story angles using an effective approach

Facilitate the smooth running of the day‑to‑day function of each account team providing support as requested and required

Skills, Knowledge and Expertise

Proficiency in Microsoft Office and Google Workspace is required

Strong written and verbal skills

Effective digital communication across email and Microsoft Teams

Works well within a team

Detail Oriented

Eagerness and dedication to learn more about the lifestyle industry is essential

Intern Payment and Working Hours

This is an unpaid internship. We will provide experience that meets the criteria for academic credit and will complete any paperwork provided by the student to obtain course credit from an accredited academic institution. You must be able to work in office a minimum of 15 hours per week.

Please note, this internship is on site with no remote work opportunities.

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