Senior Media Buyer

Senior Media Buyer / Creative Strategist

ProVelocity (Extra Base Sports LLC) · Jersey City, NJ (in-person)

About us
ProVelocity is building the future of baseball and softball training. We're a fast-growing DTC brand with products in the hands of pro athletes, an obsession with real player results, and ambitions well beyond where we are today. We move fast, run lean, and win on smart systems. The next chapter is paid growth — and that's where you come in.

The role
We're hiring one senior operator to own paid demand end to end. You'll run our Meta, Google, and TikTok paid channels — owning strategy, buying, budget, and performance across all three — and drive creative strategy from brief to test to winner. The best person for this role understands how creative strategy and media buying work together, and knows that strong creative and smart testing are what move performance.

You’ll help build and refine the engine that scales this brand — optimizing what's already working, and standing up new paid channels as we grow. Day to day, you own paid growth on an ongoing basis: finding what works, cutting what doesn't, and compounding the wins.

What you’ll own

Meta, Google, and TikTok paid media — strategy, buying, budget, and performance across all three channels

Creative strategy end to end: developing briefs, identifying angles, and maintaining a winners scoreboard that tells us what's working and why

Coordinating content production — planning and running shoots, directing creators and videographers, and managing the pipeline of raw footage into ad-ready creative

Sourcing creative from all angles: UGC creators, editors, and in-house production

Building and running a structured testing cadence — new concepts, iterations on winners, and clear reads on what to scale

Reporting on performance and turning the numbers into the next round of decisions

Who you are

Senior DTC media buyer / creative strategist, ideally from a $5–$50M brand or agency-side and ready to go in-house

Deep hands‑on Meta and Google experience; TikTok a strong plus

You think in creative testing frameworks, not just campaign setup — you know why winners win

You've owned a peak season (BFCM or equivalent) and thrive under pressure

NJ/NYC‑metro based and comfortable working in person

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