Director of Sales and Marketing

Position Overview
Scottsdale Resort & Spa is seeking a highly strategic and results-driven Director of Sales & Marketing to lead all commercial efforts for this dynamic, lifestyle-driven resort. This executive role is responsible for driving total revenue performance across group, transient, leisure, and catering segments, while elevating the resort’s market positioning and brand presence.

This leader will oversee a large, multi-functional sales, catering, and marketing team, bringing a balance of strategic vision, hands‑on leadership, and deep expertise in large‑scale (“big box”) group business. The ideal candidate has a strong foundation within the Hilton ecosystem, paired with experience in lifestyle or resort environments that prioritize experience-driven travel.

Key Responsibilities

Develop and execute a comprehensive commercial strategy to maximize total hotel revenue across group, transient, leisure, and catering segments

Provide direct leadership and oversight of a large sales, catering, and marketing team, including recruitment, training, performance management, and succession planning

Drive proactive group sales initiatives with a focus on securing and growing large‑scale (“big box”) group business and optimizing group pace

Oversee the catering and events strategy, ensuring strong conversion, revenue maximization, and seamless turnover to operations

Lead leisure and transient segment strategies, including partnerships, promotions, and distribution channels to drive occupancy and ADR

Direct all marketing efforts, including digital strategy, brand positioning, content development, social media, and agency partnerships

Partner closely with Revenue Management to align on pricing, forecasting, segmentation, and demand strategies

Utilize industry tools and analytics platforms such as ProfitSword, Lighthouse, and TravelClick (Amadeus) to drive data-informed decision-making and performance optimization

Leverage industry-leading demand sources and lead platforms to identify new business opportunities and strengthen pipeline development

Establish and maintain strong relationships with key accounts, meeting planners, third‑party intermediaries, and brand partners

Analyze market trends, competitive intelligence, and performance metrics to identify opportunities and adjust strategies accordingly

Represent the resort at industry events, trade shows, and client engagements to drive visibility and business development

Ensure alignment with Hilton brand standards, systems, and commercial strategies while maintaining a distinctive lifestyle positioning

Collaborate with operations leadership to ensure seamless execution of group programs and an exceptional guest experience

Qualifications

Minimum 7–10 years of progressive hotel or resort sales experience, with at least 5 years in a senior leadership role

Proven success leading large sales and catering teams within a resort or full‑service hotel environment

Strong background in large group (“big box”) sales and group house management

Hilton brand experience or strong familiarity with Hilton commercial systems and processes highly preferred

Experience in lifestyle, luxury, or experiential hospitality environments strongly desired

Demonstrated track record of consistently achieving and exceeding revenue goals across multiple segments

Strong working knowledge of ProfitSword, Lighthouse, TravelClick (Amadeus), and other industry demand/lead generation platforms

Exceptional leadership, communication, and team development skills

Strong financial acumen with experience in budgeting, forecasting, and revenue optimization

Proficiency in Delphi, OnQ, GRO, Profitsword, Claude, Travelclick (Amadeus), Lighthouse

Physical Demands

While performing the duties of this job, the employee is regularly required to stand, walk, talk, or hear.

The employee frequently is required to use hands to finger, handle, or feel objects, or telephone.

The employee must regularly lift and/or move up to 10‑25 pounds.

Benefits

401(k)

Disability insurance

Employee assistance program

Health insurance

Life insurance

Paid time off

Room Discounts

Employee Food and Beverage Discounts

EEO: Driftwood Hospitality Management is committed to a diverse and inclusive workplace. We are an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, pregnancy, genetic information, protected veteran status, or any other legally protected status.

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