Organic Content Architect

On‑site, full‑time – New Orleans, LA – We’re hiring an Organic Content Architect to drive the newest chapter of our organic content division.
What You’ll Own

Organic Social Strategy & Production

Lead organic social across a portfolio of clients with meaningfully different brand personalities and audience expectations.
Own monthly content calendars per client, grounded in audience research, platform behavior, and seasonal dynamics.
Write captions, carousels, executive posts, scripts, long‑form threads, and any other platform‑specific content – fluently across multiple brand voices in a single workweek.
Produce 1–2 reels per client per month.
Brief our design contractor on graphic templates and static assets.
Schedule and deploy through our third‑party platform and native tools.
Track the cultural conversation in each client’s category and use it to build relevance with the right audiences into the next month’s build.

Reporting Narrative & Performance Storytelling

Translate dashboard data into qualitative monthly client reports that explain why numbers moved, not just what they were.
Identify trends across the portfolio and turn them into strategic recommendations.
Connect organic performance to broader marketing goals and client business outcomes.
Lead the organic portion of monthly client review calls.
Help clients understand their content strategy through the lens of business results.

Scope Discipline & Production Health

Critical voice in our weekly operating rhythm and a key partner in protecting our pricing integrity.
Track time‑vs‑budget per client weekly.
Flag accounts running over scope before month‑end.
Document patterns of scope creep and surface them for strategic discussion.
Deliver contracted scope inside contracted hours – using the AI workflow to maintain quality without padding.

AI Workflow Ownership

Own the Claude content production workflow, prompts, templates, and SOPs as agency IP.
Build and maintain reusable prompt frameworks for both visual and written content.
Iterate on process as we learn what’s working.
Train future junior team members on the production system.
Stay current on emerging AI content tools and propose improvements as the technology evolves.

Client Communication & Account Health

Check‑in emails with each organic client.
Respond to ad‑hoc requests within agreed turnaround times.
Escalate sensitive client situations to the Accounts Director.
Manage and prioritize incoming requests while holding the line on scope.

Our Own Brand Presence

Own our social presence: calendar, copy, cadence.
Plan and execute pre/post‑event content for major industry moments.
Light PR‑adjacent content (blogs) around award entries and wins.
Suggest and help execute occasional thought leadership: case studies, industry POVs, founder perspective.
Maintain visual consistency across our own materials.

Industry Presence

Travel occasionally to select industry events to support content capture, social posting, and live coverage.

Internal Operating Rhythm

Active participation in weekly production meetings and client health checks.
Contribute to monthly cross‑platform strategy meetings.
Help maintain client folder structure and documentation standards.

Who We’re Looking For

Required

3–6 years of social media or content marketing experience – agency or strong in‑house with multiple brands.
Multi‑brand voice fluency: write distinctly across multiple voices in the same week without blurring them.
AI‑fluent: active, comfortable use of Claude, ChatGPT, or similar in production workflows – non‑negotiable.
Hands‑on reels production.
Self‑managing; run a portfolio without daily check‑ins.
Strong analytical and reporting skills; comfortable with metrics, time tracking, Excel/Sheets, and writing client reports that actually get read.
Leadership comfort: client emails, owning outcomes, communicating up, contributing to operating discussions.
Time‑management discipline: comfortable working inside hour budgets and tracking accurately.
Deep platform knowledge of Instagram, TikTok, Facebook, and LinkedIn – including how each platform’s algorithm, format, and culture genuinely differ.
Concepting chops: generate ideas, pressure‑test them, articulate them clearly, and see them through with a creative team.
Strongly Preferred

Familiarity with Metricool, Hootsuite, or similar scheduling platforms.
Client‑facing presentation experience (monthly check‑ins, QBRs).
Experience leading or mentoring junior team members.
Comfort with onsite content capture when scoped.
What You Won’t Be Doing

Professional video editing (no Premiere).
Community engagement or community management.
The Right Cultural Fit

Take pride in delivering excellent work inside a budget rather than padding hours.
Strong writer who appreciates great copy and obsesses over voice.
Have visual sensibility – you know good design when you see it.
Warm, professional, and a clear communicator.
Want to lead a function and grow with it – not coast.
Comfortable working in person with a team and prefer collaborative environments.

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