The Kantar Group Limited is seeking a Director of Marketing Science to lead cross‑channel measurement for its Media Team in a hybrid US setting. You will design and execute measurement strategies across digital, social, linear TV, streaming, and more, leveraging multi‑touch attribution, test‑and‑learn experiments, and ROI analysis.
You will translate analytics into actionable recommendations to influence media investment and campaign performance, partner with senior leaders, and mentor junior
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Director of Marketing Science - Cross-Channel Insights
Kantar Group Defunct · New York, NY, USA ·
- Job type:
- Full Time