Senior Account Executive - PR Job at Cognito in New York

As a Senior Account Executive, based in our New York office, you will plan, manage and deliver effective PR campaigns for clients in financial services, technology, and professional services sectors, working closely with Account Teams to deliver measurable results.
Key Responsibilities

Client Management : Serves as day-to-day client contact, participate in client meetings, and understand client business objectives.
Campaign Execution : Assist in developing and implementing PR campaigns across various channels (media relations, social media, content, events), coordinate deliverables, track performance, and manage timelines/budgets.
Media Relations : Develop journalist relationships, pitch to media, secure coverage, brief clients for interviews, and analyze media coverage.
Content Creation : Draft press releases, thought leadership pieces, media pitches, and social media content.
Research & Analysis : Monitor industry trends, analyze campaign performance, report results, and provide data-driven insights. Monitor potential PR issues and emerging crises across media channels.
Team Support : Delegate tasks to junior team members, raise quality standards, and ensure timely completion of deliverables.
Business Development : Support new business pitches, attend client meetings, and identify growth opportunities.
Skills and Experience

Emerging professional with growing experience in PR, communications, or journalism
Graduate-level education or equivalent professional development.
Developing agency experience preferred
Expanding knowledge of financial services and technology sectors
Strong written and verbal communication skills with increasing strategic depth
Excellent attention to detail
Ability to thrive in a fast-paced environment and meet tight deadlines.
Deepening understanding of PR practices (media relations, social media, content marketing)
Working understanding of social media and multi-channel PR approaches across paid, owned, and earned media.
Proficiency in Microsoft Office Suite and media monitoring tools
Collaborative team player with growing initiative
Creative, inquisitive, and proactive approach
Emerging ability to manage multiple projects under tight deadlines.

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