Associate Director, Global Marketing, Skeletal Conditions BU

Role Summary
This role is an exciting role to lead the global promotional strategy and execution for the upcoming Hypochondroplasia launch of VOXZOGO. This individual will have a history of highly effective brand management, with the ability to guide decision making, build trust, align teams and deliver the launch. Reporting to the Vice President, Global Marketing for Skeletal Conditions, this role will lead key tactical initiatives to support the global growth and ongoing commercialization of VOXZOGO in Skeletal Conditions BU. S/he will lead value creating workstreams, working across regions and developing strong partnerships with our key markets, market access, medical affairs, patient advocacy, corporate communications, business insights, digital strategy and scientific communications. This position is a critical brand role on the and the global marketing core team. This role will have a high degree of visibility across senior leadership, global commercial leadership, and functional leadership outside of commercial.

Key Responsibilities
Global Marketing

Commercial Strategy & Tactical Execution

Lead development of the integrated tactical plan for VOXZOGO Hypochondroplasia

Deliver & ensure consistent branding, positioning, and messaging platforms across markets

Partner closely with Business Insights and Analytics, Digital, Medical Affairs and Market Access to align evidence generation strategy and priorities

Develop, track, and monitor impact of key brand performance metrics

Product Launch and Lifecycle Management

Effectively partner with Medical Affairs, Digital, Business Insights, Regulatory, Value and Access, Patient Advocacy, Corporate Communications, Scientific Communications, Strategic Markets and Regions to develop and execute promotional strategy

Lead all congress activities associated with Hypochondroplasia

Internal and External Engagement

Be an ambassador for VOXZOGO

Demonstrate strong external focus by active engagement with key stakeholders including Key Opinion Leaders and Patient Advocacy Groups

Represent the brand and commercial point of view in cross-functional forums and governance meetings

Partner closely with Medical Affairs, Market Access and key global cross functional partners to align strategy and priorities

Partner closely with key market leaders to develop pipeline strategy in line with market needs

Manage budget and external partners effectively

Minimum Requirements

BA/BS in Business or Life Sciences (MBA preferred)

7+ years of professional marketing experience in biotechnology or pharmaceuticals

Track record of in-country (ideally across major markets), regional and global marketing roles with demonstrated ability working with in-country and cross functional partners

Working knowledge and understanding of multiple major pharmaceutical markets

Understanding of market access and medical strategy

Experience planning and executing launch products and developing lifecycle management plans/providing commercial input to clinical development

Demonstrated strategic thinking and analytical skills, comfortable with complexity and ambiguity

Demonstrate proficiency in financial analysis, including revenue projection and NPV analysis, to support asset and portfolio prioritization. Leverage these tools to evaluate financial viability and optimize strategic trade-off decisions

Strong communication skills, ability to tell a compelling story and interact with senior leaders

Success interacting at all levels of a matrix organizations cross-functionally and cross-geography

Strong sense of accountability and demonstrated ability to work collaboratively in a dynamic and high-pressure environment, flexible and adaptable to a changing environment

Ability to manage multiple demands and priorities on time, lead teams, gain alignment and drive decision making

Self-starter who demonstrates energy and enthusiasm, bringing a positive solution-oriented approach to challenges

A passion for improving patient and business outcomes

Ability to travel 25% of time (domestic and international)

Preferred Requirements

Sales experience preferred

Marketing or launch experience strongly preferred

Rare disease experience preferred

Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

#J-18808-Ljbffr