Vice President, Marketing

Position Overview The Marketing VP will play a critical role in Consello’s high-performing marketing function, working closely with the Founder, partnership team and business leads to advance the firm’s visibility and reputation amongst C-suite executives, board members, and the broader business community. Reporting directly to the CMO, this person will help shape how Consello shows up in the market, translating the firm’s expertise, relationships, and operator-led perspective into best-in-class content, experiences, and programs that resonate with the world’s most influential leaders.
We are looking for a versatile, growth-minded marketer who is equally strong in strategy and execution. The ideal candidate can move fluidly across the full marketing mix and knows how to deploy the right channels, from executive thought leadership and events to digital, social, and email, to build brand equity and drive growth. This person thrives in dynamic, entrepreneurial environments, is comfortable operating with a high degree of autonomy, and brings the judgment and polish required to represent a firm that works at the highest levels of business.
Key Responsibilities Plan and execute firm-wide events and marketing-led growth initiatives, including exclusive executive experiences, salon dinners, regional launches, and hospitality moments that deepen relationships and drive new business development
Support podcast production and content amplification, including editorial planning, guest sourcing, production coordination, and distribution across all relevant channels
Manage and optimize the firm\'s thought leadership program, including industry perspectives, white papers and other content that reinforces Consello\'s expertise and market positioning
Design and execute email and social amplification strategies targeting clients, prospects, media, and internal audiences, ensuring consistent messaging and cadence across all touchpoints
Define and enforce brand standards, consistency, and governance across all firm communications, materials, and external-facing assets, serving as the internal steward of the Consello brand
Serve as an internal marketing partner to practice leads and the broader partner team, translating business priorities into compelling marketing programs and campaigns
Build and manage agency and vendor relationships across creative, digital, and events, ensuring high-quality output and cost efficiency
Embrace a startup mentality - wear multiple hats, move quickly, and bring creative energy to every aspect of the Consello marketing function
Professional Qualifications Bachelor's Degree required; concentration in Marketing or a related field preferred
8-10 years of marketing experience, ideally within professional services, financial services, consulting, or a high-growth advisory or B2B environment
Proven experience across brand-to-demand marketing with a demonstrated ability to own multiple channels simultaneously, from content creation and social media to events and email
Deep expertise in content development, editorial strategy, and thought leadership; exceptional writer and storyteller with the ability to translate complex ideas into compelling narratives
Strong command of social media strategy (LinkedIn in particular) and email marketing best practices, including segmentation, deliverability, and performance measurement
Event planning and management experience, including firm-hosted dinners, launches, and proprietary programming for senior executive audiences
Comfort working directly with and presenting to senior leadership, partners, and external stakeholders at all levels
Track record of building marketing programs from the ground up and delivering measurable results in a team-oriented environment
Personal Characteristics An action-oriented self-starter and leader who can drive strategy and execution with a “roll up the sleeves” approach
Strong executive presence and ability to maintain a steady and poised manner in an environment where there are a variety of personalities and differing opinions
Comfortable in new and different situations; ability to shift strategy, lay out a thoughtful plan, and effectively execute. Exceptional judgment, decision making, and negotiating skills
Possesses a growth mindset and a “can do” attitude
Strategic thinker who is insightful, decisive and agile in crafting and executing on business plans
Highly collaborative with a low ego; ability to forge strong relationships across an organization.
Proactive, highly motivated, flexible and team-oriented, with the ability to handle multiple projects concurrently
Able to thrive in a constantly changing, fast-paced and collaborative environment
Crave responsibility and want to shape the vision and direction of the company
Able to quickly define issues, collect and analyze data, identify alternative solutions, project consequences of proposed actions, draw valid conclusions, propose sound recommendations, and implement approved solutions in support of specified goals
Seek exposure to a wide range of situations and want to try your hand at different sides of the business
Compensation Compensation: $200,000 starting base salary, plus annual discretionary bonus.
EEO Statement Consello Group is an equal opportunity employer and is committed to providing a workplace free from discrimination. All employment decisions are made without regard to race, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, citizenship, age, disability, marital status, caregiver status, veteran status, or any other characteristic protected by applicable federal, state, or local law.
About Consello is a specialized financial services advisory and strategic investing platform. For more information visit www.consello.com.

#J-18808-Ljbffr