Senior Associate Director, GUMC Direct Response Marketing & Content

Senior Associate Director

Georgetown University comprises two unique campuses in the nation's capital. With the Hilltop Campus located in the heart of the historic Georgetown neighborhood, and the Capitol Campus, just minutes from the U.S. Capitol and U.S. Supreme Court, Georgetown University offers rigorous academic programs, a global perspective, and unparalleled opportunities to engage with Washington, D.C. Our community is a close-knit group of remarkable individuals driven by intellectual inquiry, a commitment to social justice, and a shared dedication to making a difference in the world.
The Senior Associate Director is responsible for the creation, coordination, and execution of direct response fundraising content for Georgetown University Medical Center's (GUMC) annual giving constituenciesboth medical school and medical center affiliates. As part of the GUMC Annual Giving team, the role works in coordination with the Office of Advancement and University Communications, as well as with multiple stakeholders across GUMC units, to develop engaging fundraising communications that drive fundraising results aligned with the university's giving goals and priorities. The role creates and manages the necessary operational workflows to deliver high-quality, timely content.
Position Responsibilities
Develop compelling mass market fundraising messaging across channels, working closely across teams to source and repurpose content aligned with GUMC's fundraising goals and institutional priorities for the annual giving program.
Coordinate, write, and edit direct response, multi-channel fundraising content, including appeals and stewardship for a variety of audiences.
With the support of the Director, manage creative and content timelines, workflows, and approvals for multiple fundraising campaigns at once across the internal team and external partners.
Work Interactions
Advancement and GUMC Communications teams
GUMC Communications
GUMC Development colleagues
GUMC leadership, faculty, and staff
Annual Giving colleagues
Key volunteers and volunteer leaders
Key external vendors
Donors
Georgetown University's Office of Advancement is committed to cultivating a safe, equitable, diverse, and inclusive work environment that honors the diverse backgrounds, experiences, and perspectives of our broader colleagues and broader Georgetown community. Consistent with our Jesuit values, we aim to foster a culture that accepts and cares for each individual, and we believe this is central to achieving our goals in support of Georgetown's mission.
Requirements and Qualifications
Bachelor's degree required.
3-5 years of professional experience in copywriting, project management, content development, and fundraising; or commensurate skills and experience.
Experience writing for medical research and/or an academic nonprofit organization
Strong ability to translate complex concepts into clear, concise, and compelling content
Able to juggle multiple projects and work in a collaborative and deadline-oriented environment.
Proven ability to function effectively in highly complex organizational environments.
Experience in the academic and/or healthcare sector preferred.
Strong creativity and communication abilities, including collateral production.
Desire to contribute to and participate in the mission of Georgetown University and its Medical Center.
Professional and collegial demeanor and ability to exercise diplomacy.
Ability to think creatively and innovatively.
Strong technical/computer skills, including Microsoft applications (particularly Excel, Word, PowerPoint, and Access) and Google Suite.
Highly organized with a strong attention to detail.