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Social Media Growth Strategist

MM Coaching Limited (Marriage Reset) · New York, NY, USA · Remote ·

Pay:
72.135 - 97.595
Job type:
Full Time

Check Out Our Socials

Marriage Reset

helps men save their marriages by rebuilding themselves as husbands, fathers, and leaders. In under three years, we've enrolled over 5,000 men, grown 10x, and become one of the leading coaching companies in our space. We continue expanding rapidly, delivering exceptional outcomes for our clients every day.

We are looking to bring on top talent to expand our organic presence and reach across all social media platforms. We are hiring a

Social Media Growth Strategist

to build and lead the organic content engine for Marriage Reset across YouTube, Instagram, TikTok, and emerging platforms.

Hear From Our Founder
Learn more about us and what drives us directly from Josh Hudson.

Video: https://www.youtube.com/watch?v=rnqSHexPGhw

Video of Justin: https://www.loom.com/share/a67218417043435a825a87a2088b5198?sid=776d3d2e-4a17-434d-ada1-457c31f750a5

Check Out Our Socials
YouTube: https://www.youtube.com/@marriagereset

Instagram: https://www.instagram.com/joshhudson.marriagereset/

The Opportunity
Organic content is one of our next major growth levers. We already have proven messaging, long-form content, a strong founder voice, and an editing team in place. What we need now is the operator who can turn those raw materials into a consistent, high-performing content machine.

In this role, you will:

Build and lead the organic content engine across YouTube, Instagram, TikTok, and emerging platforms

Work directly with Josh Hudson on content strategy, ideation, brand voice, and creative direction

Turn long-form content into platform-native short-form clips, posts, titles, thumbnails, and content angles

Lead the editing team and raise the standard for hook strength, pacing, retention, storytelling, and brand consistency

Create repeatable systems so great content becomes predictable instead of accidental

Use performance data to identify winning hooks, themes, formats, and content pillars

Feed proven organic insights back into the Paid team to improve ads, hooks, and messaging

Help expand Marriage Reset's mission to reach and save one million marriages

What You'll Own

Design and run our Content Waterfall System by turning every long-form video into a stream of platform-native shorts and social posts

Own the organic content calendar and publishing cadence across all channels

Lead the 5-person editing team day-to-day - review every cut for hook strength, pacing, retention, and brand voice

Run the weekly editor meeting; hold the line on deadlines and quality

Own thumbnail and title testing (with the Head of Marketing & Josh Hudson) to drive CTR across YouTube and other socials

Track organic performance, report weekly, and iterate based on the data

Build the SOPs and workflows that make all of the above repeatable

Feed winning hooks, themes, and messaging to the Paid team

Support new channels (LinkedIn, blog, podcast) as we scale

Ensure brand consistency across all platforms by ensuring all touchpoints align with our brand guide and content pillars

What Winning Looks Like in the First 90 Days

A consistent organic publishing cadence is live across YouTube, Instagram, TikTok, and Shorts, with output 5x higher than before

The editing team is clear on standards, deadlines, and brand voice with zero mistakes

Long-form content is being reliably turned into platform-native clips

Weekly performance reporting is in place

Top hooks, angles, titles, and themes are being fed back to the Paid team

We can clearly see which content pillars are driving reach, trust, leads, and sales

This Role Is Not for You If

You need constant direction to stay productive

You have zero experience growing social media platforms with little to no views and sales

You avoid giving and receiving direct feedback

You cannot balance creativity with deadlines, systems, and data

You are uncomfortable being measured by output, quality, and performance

Requirements

3+ years managing content production or editing teams in async, remote-first environments

Proven experience reviewing video edits and giving quality, pacing, and creative feedback

Experience with short-form content distribution - Instagram Reels, YouTube Shorts, TikTok

Experience building Content Waterfall systems, SOPs, and repeatable workflows

Analytics competency - you understand which leading and lagging metrics are appropriate across each platform

Background in coaching, info-products, or online education (highly preferred)

Who You Are

A creative operator - You have a balance behind creative output and are passionate about data

Self-directed - you see what needs doing and you do it without being told

Direct - you give honest feedback, and prefer direct communication

Async-first - you thrive in Slack/Loom without needing constant check-ins

Brand-obsessed -You understand that "trust" is the number one variable that leads to growth. Therefore, you are obsessed with content consistency across the brand

What It's Like Working at MM Coaching Limited (Marriage Reset)
We're a company on a mission to save one million marriages. We are growth-oriented, ambitious and put our clients first. Our culture is built on supporting each team member to exceed their goals and make meaningful contributions to the company's success. We pride ourselves in supporting each team member to gain skills and grow within our company. We do this by holding the same standard for our clients as our team members. We push each person to exceed their potential.

Working with us means you'll join a team of exceptionally talented individuals who are driven by results and innovation. We see our team members as partners, and we work together to raise standards and achieve excellence.

Working Hours & Compensation

Hours: Full-time (40 hours per week)

Compensation: 5,000 USD/month

Performance bonus tied to organic qualified leads, booked calls, and revenue contribution once tracking systems are established

Benefits

Work from Anywhere - Fully remote position, work from wherever you're most productive

Flexible Hours - Structure your workday in a way that fits your life while still meeting team needs, and overlapping 3 - 4 hours daily with US Eastern Time

Ongoing Growth - Access to ongoing training, resources, and development opportunities to sharpen your skills

Ownership & Impact - You won't just fill a role - you'll build something meaningful at a company that changes lives every day

Leadership Collaboration - Work closely with founders and department leads, with direct influence on how the business grows

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