Partner Marketing Manager

Job Overview:
Search Solution Group is seeking a Contract Partner Marketing Manager on behalf of our client, a compliance and documentation service provider. This role is responsible for driving qualified pipeline through partner-driven marketing channels, including trade publications, content syndication, and third-party lead generation sources. The ideal candidate will own the execution, performance, and optimization of campaigns, ensuring consistent delivery of high-quality leads and measurable revenue impact across key industry segments.

Key Responsibilities:
Identify, onboard, and manage relationships with trade publications, content syndication partners, and lead generation platforms
Serve as the primary point of contact for all partner marketing programs and vendor relationships
Negotiate campaign placements, pricing, and performance expectations
Develop and execute gated content campaigns such as whitepapers, webinars, surveys, and editorial placements
Coordinate with internal marketing teams to develop campaign assets and ensure compliance with brand and regulatory standards
Own lead generation targets, including monthly and quarterly pipeline goals
Monitor and optimize campaign performance metrics such as cost per lead (CPL), lead quality, and conversion rates
Partner with sales and operations teams to ensure effective lead handoff and pipeline tracking
Track and report on campaign performance using dashboards, UTM tracking, and attribution models
Continuously optimize messaging, targeting, offers, and channel mix to improve results
Support content strategy by identifying asset needs and aligning campaigns to key market segments
Build and manage predictable lead generation run rates and pipeline forecasts
Adjust marketing spend and strategies to meet revenue and performance targets
Requirements include:

Education:
Bachelor's degree in Marketing, Business, or a related field preferred
Experience:
5+ years of experience in B2B lead generation, demand generation, or partner marketing
Experience managing trade publications, content syndication, and paid lead generation channels
Proven track record of managing performance-based marketing campaigns
Experience in regulated industries such as healthcare, finance, or tax preferred
Skills:
Strong analytical and data-driven decision-making skills
Excellent communication and collaboration abilities
Vendor management and negotiation skills
Ability to manage multiple campaigns and partners simultaneously
Strong organizational and project management skills
Certifications:
Marketing or digital marketing certifications preferred but not required
Knowledge:
Understanding of MQL to SQL conversion and pipeline generation strategies
Familiarity with marketing automation platforms and CRM systems
Knowledge of CPL, CPA, and pipeline-based marketing models
Experience with campaign tracking, attribution, and reporting tools
Key Competencies:
Results-driven with strong accountability for pipeline outcomes
Strategic thinker with hands-on execution capabilities
Strong problem-solving and critical thinking skills
Ability to operate effectively in a fast-paced, growth-oriented environment
Detail-oriented with a focus on continuous improvement
Collaborative and cross-functional team player
How to Apply:
To apply for this position, please click the "Apply" button at the top right of your screen. Alternatively, you can email your application to info@ssgresume.com. Please ensure to include your resume and any other relevant documents or information that showcase your qualifications and suitability for the role. We appreciate your interest in joining our team and look forward to reviewing your application.

Company Overview:
Company Industry:

Financial Services
Location:

South Jordan, UT

Equal Opportunity Employer Statement:
Search Solution Group is an Equal Opportunity Employer committed to fostering an inclusive workplace where diversity is valued and respected. We do not discriminate on the basis of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status in our hiring process or employment practices. We believe that a diverse workforce brings unique perspectives and strengths, driving innovation and growth. All employment decisions are based on qualifications, merit, and business needs. We welcome applicants from all backgrounds to apply and contribute to our team.

Disclaimer:
Please note that the job description provided is not exhaustive and is subject to change. Additional duties may be assigned as needed to meet the evolving needs of the organization and to ensure the successful completion of projects and objectives.