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PR specialist

L · Cambridge, MA, USA ·

Pay:
70.000 - 100.000
Job type:
Full Time

Job Description

As one of France's leading PR firms, L’AgenceRP works with some of the most exciting tech and medtech start-ups in France and Europe. We are opening a new office in Boston to expand our presence in the US.
We are looking for an ambitious, rigorous, and creative account manager to help us build out this new office. You will tailor and manage American PR strategies for our primarily French clients looking to expand their presence in the US.
This Boston-based position is an exciting opportunity to help us establish our first international office, and you will report directly to the CEO and founder, Natacha.
About L’AgenceRP :
Shape, Reveal and Inspire are the three founding pillars of the agency. We are dedicated to helping Tech B2P (Business to People) companies develop communication and influence strategies that capture the important contributions they make to the world. In close collaboration with our clients, L’AgenceRP develops their messages and provides the voice to spread them, whatever the channel and the target.
Shape:

BUILDING MESSAGES & IDENTIFYING NEW AUDIENCES
Inspire:

INSPIRING SOCIETY BY DIFFUSING BUSINESS TO PEOPLE VALUE
At L'AgenceRP,

trust

is at our core. When you join our team, you'll have our trust from day one, along with your new computer and badge.
Regardless of your age or qualifications, if you feel you can contribute to our mission, we want to hear from you! We firmly believe that we can advance our collective goals by growing and developing the talents of each of our team members.
Media relations
Understand and follow the news cycle, positioning clients and products within the wider news narrative
Oversee all media relations activity on behalf of the client, maintaining key media contacts for campaigns and projects
Build, maintain and develop productive relationships with journalists, bloggers, influencers and analysts across national, trade and vertical media channels
Utilize your network to create and maximize client coverage, advising on long-form and short-term narratives
Maintain and promote a sound understanding of current affairs relevant to the industry and the wider news context
Deploy rapid response to breaking news on behalf of clients, reacting quickly to emerging stories in line with client profiles
Client relations
Manage all communication with the client and ensure deadlines and service agreements are met consistently by the team
Work closely with the client to regularly review account performance, identifying and communicating opportunities
Add value to new business pitches by providing support with coordination, content generation and presentation preparation, in addition to attendance and support during pitch meetings
Schedule, organize and run regular client meetings and calls, providing consultative advice on tactical communications activity
Content Development
Oversee and provide content creation for campaigns and projects including press releases, articles, blog entries, and other written material
Draft - and oversee the drafting of - a broad range of written materials including biographies, briefing documents, media alerts, soundbites, Q&As, backgrounders and boilerplates, ensuring a consistent level of high quality content
Work with content experts to improve knowledge of techniques and writing styles across multiple channels and platforms
Qualifications

About you
3 to 5 years experience working in a B2B, corporate communication agency
Proven written ability in English
Client centric
Thorough knowledge of media: print and broadcast
Ability to interact with confidence at board-level with clients
What will we bring to you
The challenge of building a new chapter of the company by helping the launch of the US office
The opportunity to develop new business with international clients, working across cultural and economic contexts to create value for our clients
The chance to work closely within an international team
Regular travel to France (Paris) to meet the team and France-based clients looking to establish their presence in the US
Additional Information

All your information will be kept confidential according to EEO guidelines.

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