Marketing Manager, Entertainment

The Daily Wire is seeking a Marketing Manager, Entertainment to lead the execution of high-impact marketing campaigns across our growing entertainment portfolio, including film, television, streaming, and live events. This role is responsible for translating high-level strategy into actionable, full-funnel campaigns that drive audience growth, engagement, and conversion. The ideal candidate thrives at the intersection of creativity and performance—bringing strong executional discipline, data-driven decision-making, and cross-functional collaboration to ensure successful launches and sustained momentum for our entertainment properties.

Responsibilities

Lead development and execution of full-funnel marketing campaigns across film, television, streaming, and live events—from concept through launch and optimization

Translate high-level marketing strategies into actionable campaign plans that drive awareness, engagement, and conversion

Write clear, strategic creative briefs outlining objectives, audience, messaging, and success metrics

Partner with creative teams to develop compelling, breakthrough campaign assets

Drive audience growth and engagement across digital channels, including social, email, and distribution platforms

Manage campaign timelines, marketing calendars, and cross-functional workflows to ensure on-time execution

Monitor campaign performance, analyze key metrics, and continuously optimize for improved results

Track and report on conversion metrics such as ticket sales, subscriptions, and customer acquisition

Apply expertise in direct-to-consumer and subscription-based models to drive growth, retention, and lifetime value

Stay current on entertainment trends, audience behaviors, and competitive campaigns to inform strategy

Collaborate cross-functionally with content, creative, production, and growth teams to ensure alignment across all initiatives

Qualifications

7-10+ years of experience

Background in Marketing, Communications, Media, or a related field preferred

Experience marketing entertainment content (film, television, streaming, or live events)

Proven success executing full-funnel campaigns that drive measurable business outcomes (e.g., ticket sales, subscriptions)

Strong understanding of direct-to-consumer and subscription-based business models

Demonstrated ability to manage multiple workstreams from strategy through execution

Experience writing creative briefs and leading cross-functional campaign development

Strong analytical skills with the ability to interpret performance data and optimize campaigns

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