Are you ready to lead brand and demand generation in the fast‑paced world of freight forwarding and logistics? We’re looking for a strategic, hands‑on Chief Marketing Officer to build and deliver a marketing engine that drives qualified leads, strengthens our market presence, and supports long‑term growth. If you thrive on turning insight into action, aligning sales and marketing, and creating campaigns that convert — this could be your next big move.
About the Role
- Owning and delivering the marketing strategy across freight forwarding and logistics (import/export, road, sea, air, and contract logistics)
- Building a consistent brand presence across digital channels, events, partnerships, and sales enablement
- Developing and executing go‑to‑market plans for new services, sectors, and locations
- Driving lead generation through content, paid/organic social, email, website optimisation, and targeted outreach campaigns
- Creating high‑impact marketing collateral (case studies, capability decks, service one‑pagers, pitch support)
- Analysing market trends, customer insights, and competitor activity to keep us ahead of the curve
- Collaborating closely with sales, operations, and leadership to align messaging, pipeline goals, and customer experience
Key Responsibilities
- Proven experience in a senior marketing leadership role (CMO/Head of Marketing/Marketing Director) within logistics, freight forwarding, shipping, supply chain, or a closely related B2B services sector
- Strong commercial mindset with the ability to link marketing activity to pipeline, revenue, and profitability
- Demonstrable success building and scaling lead generation (inbound and outbound support)
- Excellent communication skills with the ability to craft clear, compelling messaging for multiple audiences
- Agency/internal team management (content, design, paid, web)
- Confident with CRM/marketing platforms
Benefits
- Real opportunities for career growth
- Supportive, forward‑thinking team culture