Paid Media Specialist - Contract

Paid Media Specialist

Founded in 2018, Indie Consulting is a fast-growing, strategy-led marketing consultancy that partners with some of the most exciting brands in CPG and beyond! We foster an empowering environment built on creativity and dedication, helping our clients tell their stories with clarity and impact.
At Indie, we've created a collaborative culture where professional and personal growth is the norm. Our team leads with empathy, supports one another, and strives to deliver meaningful results that leave things better than we found them. If you're energized by smart strategy, great people, and real opportunities for growth, we'd love to meet you!
The Role

Indie Consulting is seeking a detail-oriented Paid Media Specialist to lead the hands-on execution, management, and optimization of paid media campaigns across key digital platforms.
This role is highly execution-focused and ideal for a media practitioner who thrives in-platform, owns day-to-day campaign performance, and ensures accuracy across setup, pacing, testing, and optimization within paid search and paid social channels. With a strong analytical mindset, the Paid Media Specialist evaluates performance data to drive continuous improvement and efficiency, working across teams to ensure flawless execution, accurate reporting, and strategic alignment with business goals.
Key Responsibilities

Campaign Planning & Execution
Plan, build, and manage paid media campaigns across platforms including Google Ads, Meta, TikTok, Pinterest, and YouTube
Translate business goals and strategic direction into actionable paid media tactics
Execute campaign setup, launches, optimizations, and ongoing performance monitoring
Manage budgets, pacing, and platform-level reporting to ensure efficient media spend
Optimization & Reporting
Analyze campaign performance data to identify insights and optimization opportunities
Develop audience strategies, keyword lists, ad copy variations, creative briefs, and testing frameworks
Prepare clear, client-ready performance summaries and insights
Stay current on platform updates, media trends, and best practices
Cross-Functional Collaboration & Communication
Communicate strategy, performance, and recommendations clearly to internal teams and client stakeholders
Maintain strong organization across campaign documentation, timelines, and reporting
Requirements

3–4 years of hands-on paid media experience, with a strong focus on paid social and/or paid search
Proven experience managing campaigns in Google Ads, Meta Business Manager, and LinkedIn Ads
Strong analytical skills with the ability to translate performance data into actionable recommendations
Comfortable working independently within defined scopes and timelines
Strong written and verbal communication skills
Proficient in data analysis; familiarity with Looker Studio or similar reporting tools is a plus
Organized, proactive, and detail-oriented with the ability to manage multiple workstreams
Why Join Indie

Join a team of smart, data-driven marketers who value precision, collaboration, and executional excellence
Grow your skill set through hands-on ownership of multi-channel paid media and integrated marketing programs
Work in a flexible, remote-first environment with opportunities for in-person collaboration and team connection
Contract Details

Contract/Part-time: 20 hours/week
Location: Remote
Competitive compensation aligned with experience and scope of work.