Social Media Account Coordinator

Fueled with a passion for all things communications, The Burnette Agency is excited to service clients in the Southeast. Our experience and drive to keep your company current brings a unique and personalized perspective to the table. Our creative sense of social style coupled with our relentless effort to build relationships only scratches the surface of what we do! Get to know us and see if we are the right fit for your brand!

Job Description
RESPONSIBILITIES WILL INCLUDE:

Manage day-to-day social media strategy and activities for multiple businesses

Prepare schedule and post approved content for multiple social networks

Generate compelling content that will effectively reach target markets

Understand each individual client, the message they are trying to send, and the target market that will be used to portray that message

Compose two blog posts per week

Perform social media audits and send weekly/monthly reports to clients

Understand social media data

Understand social media advertisements

Help with Public Relations efforts for specified clients

Correspond daily with the Social Media Manager and Owner and regularly share feedback and insights. Must communicate imperatively over email and reply promptly.

Attend meetings with clients to better understand each client’s needs monthly

Actively network for The Burnette Agency

Actively research and prospect for new opportunities in all market segments

Monitor effective benchmarks for measuring the impact of Social Media programs and analyze, review, and report on effectiveness of campaigns to maximize results

Create newsletters for clients

Oversee design (e.g., Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and blog)

Create and manage promotions and Facebook ad campaigns

Create content calendars for each client

Monitor, listen, and respond to users in a “Social” way while cultivating leads and sales. Respond to comments timely.

Instagram posting for each client

SKILLS:

The eagerness to join a growing start-up

Excellent communication skills, written and verbal, to develop a wide range of materials and interact effectively with different target demographics

Digitally savvy and interested in digital marketing industry and technologies, e.g., latest Pinterest advancements

Highly organized and prepared

Ability to multi-task and manage multiple projects effectively—excellent planning, project management, and organizational skills

Proficiency with Facebook, Twitter, Instagram, Pinterest, LinkedIn and email marketing

Maintain a deep understanding of client business goals and marketing objectives, translating them into digital objectives/strategies

Understanding social media advertisements on Facebook and Instagram

Qualifications
REQUIREMENTS:

Social Media experience and a high level of familiarity with Facebook, Twitter, Instagram, LinkedIn, Google+ and Pinterest

Degree in Marketing, Business, PR, or a related field

Knowledge of Atlanta and surrounding areas

Must be capable to meet for Mandatory Monday Meetings

Proficient and active on social media platforms: Facebook, Google+, Instagram, LinkedIn, Twitter and Pinterest

Basic graphic design work and familiarity with Adobe Suite (primarily Photoshop) and/or Canva

Highly creative with experience in identifying target audiences and creating digital campaigns that engage, inform and motivate

Enjoys working in a fast paced environment

Must have access to Internet, computer & mobile phone

Adherence to tight deadlines

Extremely detail-oriented, with clear and proven organizational skills

Demonstrate genuine curiosity and interest in our clients & their business

Additional Information
All your information will be kept confidential according to EEO guidelines.

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