Marketing Media Manager: Consumer Brands Group

Media Planning Manager Responsible for the end-to-end planning, buying, execution, and optimization of integrated media campaigns across traditional and convergent channels, including but not limited to traditional channels such as National TV & Cable, CTV/OTT, Network Radio, and Print/Magazine. This role ensures media strategies are aligned to business objectives and effectively engage consumers across the full path to purchase across multiple brands in the Consumer Brands Group (CBG).
Job duties include contact with other employees and access confidential and proprietary information and/or other items of value, and such access may be supervised or unsupervised. The Company therefore has determined that a review of criminal history is necessary to protect the business and its operations and reputation and is necessary to protect the safety of the Company's staff, employees, and business relationships.
Position is not remote/hybrid and will work from our Cleveland Global HQ.
Responsibilities Lead the development, execution, and optimization of comprehensive media plans across all traditional and offline channels, ensuring alignment with brand objectives, campaign KPIs, and overall marketing strategy.
Collaborate closely with the Digital Media team to ensure fully integrated, omnichannel media strategies that maximize reach, frequency, and consumer engagement.
Partner with Brand teams to translate business goals into actionable media strategies and ensure campaigns deliver against defined performance metrics and targets.
Negotiate and secure added-value opportunities, bonus integrations, and custom programming with media partners to enhance brand visibility, strengthen consumer awareness, and maximize media investment.
Work cross-functionally with Creative, Content, Promotions, and Agency partners to ensure seamless execution of integrations, sponsorships, and brand talent collaborations.
Oversee the development, trafficking, and execution of all media plans, ensuring accuracy, timeliness, and flawless delivery across all placements and markets.
Establish and maintain strong relationships with media representatives, vendors, and partners to ensure optimal scheduling, pricing, and performance outcomes.
Monitor campaign delivery across all media buys, including ADUs, and proactively manage optimizations to ensure plans are executed against agreed-upon goals and KPIs.
Own comprehensive reporting and analysis of media performance, including quarterly post-buy evaluations, deliverables tracking, and insights presentations to senior leadership.
Develop and refine reporting frameworks and measurement approaches that clearly communicate media effectiveness, efficiency, and business impact.
Present media strategies, campaign recommendations, and performance results to internal stakeholders and senior leadership, delivering clear, data-driven insights and actionable recommendations.
Work collaboratively with other Media Managers to identify opportunities to leverage collective media investments, maximize scale, and secure more efficient pricing across the organization.
Define and continuously improve operational processes for trafficking, creative optimization, and agency/vendor management to enhance workflow efficiency and campaign performance.
Serve as a key point of contact for media planning and buying, providing strategic guidance, thought leadership, and performance storytelling through both written reports and verbal presentations.
Qualifications Requirements:
Bachelor's Degree
5+ years of paid media planning, buying
Strong negotiation skills
Comfortable in a fast paced environment
Exceptional multi-tasking ability and time management skills
Presentation skills required
Presentation preparation and excel skills required
About Us At Sherwin-Williams, our purpose is to inspire and improve the world by coloring and protecting what matters. Our paints, coatings and innovative solutions make the places and spaces in our world brighter and stronger. Your skills, talent and passion make it possible to live this purpose, and for customers and our business to achieve great results. Sherwin-Williams is a place that takes its stability, growth and momentum and translates it to possibility for our people. Our people are behind the strength of our success, and we invest and support you in:
Life with rewards, benefits and the flexibility to enhance your health and well-being Career with opportunities to learn, develop new skills and grow your contribution Connection with an inclusive team and commitment to our own and broader communities It's all here for you... let's Create Your Possible
At Sherwin-Williams, part of our mission is to help our employees and their families live healthier, save smarter and feel better. This starts with a wide range of world-class benefits designed for you. From retirement to health care, from total well-being to your daily commuteit matters to us. A general description of benefits offered can be found at http://www.myswbenefits.com/. Click on "Candidates" to view benefit offerings that you may be eligible for if you are hired as a Sherwin-Williams employee.
Compensation decisions are dependent on the facts and circumstances of each case and will impact where actual compensation may fall within the stated wage range. The wage range listed for this role takes into account the wide range of factors considered in making compensation decisions including skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. The wage range, other compensation, and benefits information listed is accurate as of the date of this posting. The Company reserves the right to modify this information at any time, with or without notice, subject to applicable law.
Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable federal, state, and local laws including with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act where applicable.
Sherwin-Williams is proud to be an Equal Employment Opportunity employer.? All qualified candidates will receive consideration for employment and will not be discriminated against based on race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, pregnancy, genetic information, creed, marital status or any other consideration prohibited by law or by contract.
As a VEVRAA Federal Contractor, Sherwin-Williams requests state and local employment services delivery systems to provide priority referral of Protected Veterans.
Please be aware, Sherwin-Williams recruiting team members will never request a candidate to provide a payment, ask for financial information, or sensitive personal information like national identification numbers, date of birth, or bank account numbers during the application process.