Cengage in Wichita, KS is seeking a Product Marketing Manager responsible for translating market insights into compelling messaging and GTM assets. You will partner with Product Management, GTM, and Sales to ensure market-informed positioning and launch readiness across products.
You will lead market analysis, develop value propositions and buyer personas, and maintain product messaging across web and marketing channels.
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Strategic Product Marketing Manager — GTM & Messaging
Wichitalifeict · Wichita, KS, USA ·
- Pay:
- 67.000 - 87.100
- Job type:
- Full Time