Director of Business Development North Carolina's Southeast

Location: Elizabethtown, NC (Hybrid)
Position: Director of Business Development

SUMMARY:
About North Carolina’s Southeast (NCSE)

NCSE is a regional economic development organization serving 20 counties. Its mission is marketing and business recruitment, product development, and advocacy — working collaboratively with public and private economic development partners. NCSE is a robust public-private partnership with a strong history of success across the region. The organization values exceptional professionalism, leadership, collaboration, self‑initiative, creativity, and relationships.

About the Director of Business Development Position
Marketing Activities

Collaboratively works with the NCSE team on implementation of marketing strategies and initiatives.

Utilizes multiple platforms to market the region for lead generation

Collaboratively manages client engagement, project proposals and RFI submissions.

Coordinates development, planning, and implementation of annual marketing calendar of events.

Engages and collaborates on identification, development and deployment of marketing materials.

Represents and promotes the organization at marketing trade shows, consultant/broker events, and recruiting missions.

Interacts with site selection consultants and brokers.

Manages and participates in economic development projects and client visits.

Collaborates with county EDOs and allies on planning and execution of marketing initiatives.

Develops the annual marketing budget.

Collaborates in allied relationships that support marketing and product development.

Strategic Activities

Assists in the coordination of the Local Developers Advisory Group (LDAG).

Engages in implementation of product development program.

Monitors and evaluates metrics related to marketing performance and ROI.

Participates in development and implementation of organizational strategic plan.

Supports input, updates, and maintenance of buildings and sites database.

Engages in private fundraising efforts as needed.

Technology Integration

Evaluates and facilitates the integration of AI into marketing platforms and messaging.

Assists with Salesforce client record management system data input and reporting.

Coordinates with the NCSE team on the use of supporting research platforms, including JobsEQ and Dun & Bradstreet.

Supports integration of drone video technology into marketing initiatives.

Skills, Qualifications and Educational Requirements

Minimum BA or BS degree in related field with two years of related experience.

Required skillsets include excellent verbal and written communication abilities, the ability to multitask in a fast‑paced work environment, and strong presentation skills for clients and stakeholders.

Additional strengths include collaborative engagement, working knowledge of database platforms, team facilitation, and project management and tracking.

Travel and Work Conditions

Extensive travel is required within the region; moderate domestic travel; and potential international travel.

Hybrid work/office environment.

Residency within the region required.

NCSE offers competitive compensation and benefits, including bonus structure, Paid‑Time‑Off (PTO), retirement program (6.5% organization contribution), and comprehensive medical, dental, vision, short‑term disability, long‑term disability, and life insurance coverage.

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