WLL Marketing Coordinator

Position
WLL Marketing Coordinator

Location
NY / LA / Denver

Start Date
7/1/2026

Salary
$57,784 - $77,000 / year

About
The Premier Lacrosse League (PLL) is a professional lacrosse league in North America, composed of 8 teams rostered with the best players in the world. Co-founded by lacrosse superstar Paul Rabil and his brother, serial entrepreneur and investor, Mike Rabil, the Premier Lacrosse League is backed by an investment group composed of Joe Tsai Sports, The Raine Group, Creative Artists Agency (CAA), and other top investors in sports and media. The PLL is distributed through an exclusive media rights agreement with ABC, ESPN, ESPN2, and ESPN+. For more information, visit www.premierlacrosseleague.com and follow on social media: Instagram (@PLL), Twitter (@PremierLacrosse), Facebook (@PremierLacrosseLeague) and YouTube (YouTube.com/PLL).

Company Values

Stay Grounded

Think Critically

Be Helpful

Encourage Creativity

Persevere Through the Noise

Operate Like an Owner

Position Overview
The Women's Lacrosse League (WLL) is seeking a Marketing Coordinator to help lead the planning and execution of marketing efforts across the league. This role will play a critical part in bringing WLL campaigns to life across social, digital, media, events, and grassroots initiatives — helping grow the league, deepen fan engagement, and elevate the visibility of women's lacrosse.

The ideal candidate is highly organized, creative, proactive, and deeply passionate about lacrosse — particularly the women's game. This person will live and breathe WLL marketing, serving as a key connector across internal teams while helping lead campaigns from concept through execution.

Qualifications

3-5 years experience in a marketing or account management role (not including internships), preferably related to sports

Passionate sports fan with a deep understanding and love for the game

Proven track record of successfully leading all aspects of projects, from ideation to execution

Creative, flexible and innovative team player with strong organizational and problem-solving skills

Understanding of how to leverage multiple marketing channels to reach consumers (Digital, TV, OOH, etc.) and how they work together in marketing mix

Excellent written and verbal communication skills

Requirements

Coordinate campaign deliverables across paid, owned, and earned channels including social, email, partnerships, grassroots, and live events

Partner with internal and external stakeholders, serving as the central point of contact for WLL across Growth Marketing, Creative, Content, Social, Lifecycle and Media Teams, to bring campaign strategy to life in a cohesive, integrated manner

Support efforts to grow the WLL fanbase through grassroots, community, and digital marketing initiatives

Partner with creative and content teams to set creative vision, ensuring all assets maintain a consistent WLL voice across touchpoints

Monitor campaign performance and optimize in real-time based on data and insights - translating performance into actionable learnings for improve future campaigns

Track campaign performance and assist in reporting across ticket sales, audience growth, engagement, and tune-in metrics

Help amplify league storylines, athletes, and cultural moments throughout the season

Compensation

$57,784 to $77,000 per year

Based on the candidate’s experience, seniority, and location

The total compensation package includes Annual Bonus, Health, Life, Dental, and Vision Insurance, 401(k) plan, Equity Sharing, Mental Health Stipend, Unlimited PTO, and Paid Parental Leave

Equal Opportunity Employment
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class.

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