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Marketing Consultant

Gundersen Health System · Madison, WI, USA · Remote ·

Pay:
75.000 - 100.000
Job type:
Full Time

Position Overview

Love + medicine is who we are, it's what we do, it's why people want to work here. If you’re looking for a job to love, apply today.
Scheduled Weekly Hours: 40. Marketing Consultant FTE: 1.0, Full-time. Location: Hybrid. Candidates must reside in WI, MN, IA, or MI at the time of hire.
We are seeking a goal‑oriented, strategic‑minded Marketing Consultant who is passionate about making a meaningful impact in healthcare. This "get it done" individual thrives in dynamic environments, combining analytical insight with creativity to drive results. Above all, they care deeply about people, patients, consumers, and colleagues alike, and are dedicated to developing marketing strategies that truly resonate and support Emplify Health’s mission to improve lives. Bonus points for candidates who bring experience leveraging CRM platforms and enjoy digging into data and research to connect the dots between insights and decisions.
Key Responsibilities

Collaborate with the Marketing Manager and cross‑functional teams including market research, corporate communications, brand, digital marketing, design, finance, affiliates, clinical, and administrative leadership.
Identify and analyze consumer trends, market intelligence, and business goals to develop high‑impact, insight‑driven marketing strategies.
Utilize analytical thinking and curiosity about consumer, market, and industry trends to provide actionable and measurable recommendations.
Lead the execution and optimization of marketing initiatives that enhance brand positioning and audience engagement.
Partner with outside agencies and vendors to support marketing efforts.
Qualifications and Requirements

Bachelor’s degree in Marketing, Business, or a related field required; Master’s degree in Business Administration (MBA) preferred.
5‑7 years of experience in corporate marketing, strategic planning, or business development.
Preferred: 2 years of experience engaging with upper‑level decision makers.
Strong leadership, analytical, and communication skills.
Forward‑thinking mindset with the ability to translate insights into strategic actions.
Ad agency and CRM experience strongly preferred.
Remote/hybrid candidates must reside in Wisconsin, Minnesota, Iowa, or Michigan.
Equal Opportunity Employer

Equal Opportunity Employer.

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