GEICO Lead, Integrated Product Marketing sits within Auto Product Marketing, translating consumer insights into messaging strategies, briefs, and integrated activation plans across owned, earned, and paid channels.
The role partners with Creative, Social, Influencer, Experiential, Consumer Insights, Brand Strategy, and Performance Media to ensure cohesive, differentiated brand storytelling and channel-appropriate executions.
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Lead, Multichannel Product Marketing & Messaging
Government Employees Insurance Company · Annapolis, MD, USA ·
- Pay:
- 82.000 - 129.150
- Job type:
- Full Time