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B2B Audience & Messaging Strategist - Remote

Sandvik Group · Troy, MI, USA ·

Job type:
Full Time

Seco Tools, a Sandvik company, seeks an Audience & Messaging Specialist to build and maintain audience segmentation and messaging frameworks that guide marketing programs across the funnel. You’ll translate insights into actionable guidance and collaborate with Marketing Strategy, Insights, and Communications teams to keep messaging aligned and evidence-based.
With 7+ years in audience strategy and B2B marketing, you will shape personas, craft compelling messaging, and evaluate effectiveness.

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