Marketing Advisor-North

Responsibilities

This role encompasses a 50% effort split between Ace Doran and Bennett Corporate initiatives, focusing on North/Northeast regional activities.
Social Media & Content

Manage Ace Doran social media accounts (Facebook, LinkedIn, Instagram, TikTok).
Create and schedule engaging content, including posts, videos, and stories.
Capture photos and videos of trucks, drivers, and company events.
Create marketing strategies to increase Ace Doran footprint in specific markets (Cincinnati, Cleveland, Indianapolis, Louisville, Lexington, Pittsburgh, etc.) outlining our capabilities.
Digital & Print Marketing

Design flyers, advertisements, banners, and recruiting materials.
Assist with website updates on Acedoran.com, including driver stories, O/O and fleet driving job postings.
Prepare materials and signage for events, trade shows, and driver appreciation week.
Create and assist with PowerPoint presentations.
Recruiting & Driver Engagement Support

Promote open positions through online platforms and social media campaigns.
Develop driver testimonials and success stories.
Organize appreciation gifts, branded merchandise, and giveaways.
Event Coordination

Support the Ace Doran team during company events.
Assist with event planning, setup, registration, and live coverage (photos, updates).
Market Research & Reporting

Track marketing campaign performance and engagement metrics.
Assist with HubSpot CRM data entry and lead follow-up.
Corporate Initiatives

Bennett Motorsports program – campaign support for annual racing schedule.
HubSpot best practices for email marketing, social media, lead tracking.
Regional Business Unit Support

Collaborate with the strategic marketing manager to execute marketing plans supporting business objectives.
Public Relations: craft press releases, award submissions, news stories and share them with media and internal stakeholders.
Marketing boots on the ground: identify business unit needs, conduct meetings, document and report them to marketing management.
Sales support: craft PowerPoint presentations to showcase strengths and capabilities for client meetings and new business pitches.
Email/Text Marketing: maintain email marketing platform and HubSpot CRM to send communications to prospects, customers, and employees.
Reporting: track and report on campaign effectiveness using KPIs, making data‑driven recommendations for improvement.
Teamwork: collaborate cross‑functionally with design, web and video production teams to ensure consistent messaging and brand presentation across all marketing materials.
Qualifications

Minimum of 2 years of experience in a marketing or event planning role.
Strong verbal and written communication skills.
Proficient in digital marketing tools: Canva/Creative Suite, PowerPoint, working with AI.
Ability to work independently and efficiently on multiple projects to meet deadlines.
Strong project management skills with an emphasis on meeting deadlines in a fast‑paced environment.
Comfortable interacting with all levels of staff, from C‑Suite executives to operational teams and blue‑collar employees.
Available to work flexible hours before, during and after events.
Experience coordinating events, symposiums, and tradeshows.
Social media posting, management and reporting experience.
Excellent project management, attention to detail and communication skills.
Transportation and Logistics industry experience is a plus.
EEO/Vets/Women/Minorities/ Disabled/Veterans
www.bennettig.com

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