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Senior Alliance Marketing Manager

Virtual Vocations Inc · New York, NY, USA ·

Job type:
Full Time

Experienced marketers will find a full-time salaried Senior Alliance Marketing Manager opportunity focused on leading co-marketing efforts with strategic technology partners, developing joint value propositions, and managing marketing funds, all while working remotely.
Key responsibilities

Lead co-marketing initiatives for strategic alliance partners, aligning Celigo's marketing teams around shared goals
Develop partner-specific messaging and value propositions in collaboration with the product marketing team
Manage co-marketing budgets, ensuring compliance and maximizing return on investment

Required qualifications

7+ years of B2B marketing experience, with at least 2 years in partner, alliance, or channel marketing within a SaaS environment
Hands-on experience with major platform ecosystems such as AWS, Microsoft, SAP, or Shopify
Proven track record of executing co-marketing programs that generated measurable pipeline results
Strong understanding of demand generation tactics, including digital campaigns and webinars
Familiarity with iPaaS, integration, or ERP ecosystems is a plus