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Head of Communications, Content

Nooks · San Francisco, CA, USA ·

Job type:
Freelance

About Nooks.ai:
Nooks is an applied AI lab building the Agent Workspace for GTM. We design AI agents that operate across the full sales action set, from account strategy to prospect research and outreach. Building 0→1 has never been easier, but selling at the speed of the market remains the last frontier for AI. Our mission is to 10x every seller by automating the busywork so they can focus on what humans do best: closing deals.

Today, over 1,500 customers run on Nooks, including Notion, HubSpot, Cursor, and Rippling. We’ve raised $70M+ from top VCs like Kleiner Perkins, which made its first sales-tech investment in over a decade with us. Since then, we’ve tripled ARR each year for 3 years running and grown a high-caliber team turning the art of sales into a scalable science.

About the Role:

We're looking for our first Head of Communications & Content to build the storytelling engine behind the Nooks brand. Nooks is redefining how sales teams prospect and sell, using AI to replace the busywork of outbound with real conversations. As we scale, we need a founding storyteller to turn our product and customer momentum into a market narrative that elevates the elevates the conversation about Nooks.

Reporting to our CMO, you’ll partner with her and our founders to bring Nooks' market narrative to life across every external channel. You'll own the communications and editorial strategy that transforms our point of view into original research, thought leadership, executive communications, PR, social media, and the content that powers our go-to-market.

This is a rare "build it from scratch" opportunity: you'll be Nooks' first communications and content hire, setting the strategy and operating model with the autonomy of a leader and the craft of a top-tier individual contributor. You'll also build and lead an ecosystem of agency partners, freelancers, and AI tools to scale your impact, laying the foundation for a Communications & Content function that will grow over time.

You'll partner closely with Marketing, Product, Sales, Customer Success, and our executive team to establish Nooks as the leading voice in AI for revenue teams.

What You'll Do:

Build our editorial strategy

Own Nooks' editorial strategy and integrated content calendar across every channel

Develop flagship content and oversee its execution through a mix of in-house creation, agency partners, and freelance contributors

Ensure every piece of content reinforces our market narrative and supports business priorities

Build repeatable editorial processes and quality standards that scale

Lead original research and thought leadership

Develop recurring research programs and benchmark reports that establish Nooks as an authority in AI for sales

Partner with research vendors, agencies, and internal stakeholders to produce high-quality, data-driven thought leadership

Turn proprietary customer insights into compelling stories the market wants to read and share

Lead communications and PR

Own Nooks' external communications strategy

Manage PR agencies and external communications partners

Drive proactive communications around launches, research, customer stories, milestones, and company news

Build relationships with journalists, analysts, podcast hosts, creators, and industry influencers

Evolve our social presence

Refine Nooks' social media strategy to strengthen our thought leadership and enterprise credibility

Develop executive and corporate social programs that amplify our point of view while staying authentic to each voice

Build on the strong engagement that already exists within the SDR community, helping connect that grassroots enthusiasm with a broader enterprise audience

Build the foundation

Establish the operating model for Communications & Content, including agencies, contractors, editorial workflows, measurement, and AI-enabled content production

Identify where external partners can accelerate execution while maintaining a high bar for quality

Build the systems, processes, and team blueprint that will support a growing Communications & Content organization over time

What You Bring:

10+ years of experience leading content, communications, editorial, or thought leadership programs at high-growth B2B SaaS companies

Exceptional storytelling and narrative-building skills: you know how to uncover the stories that matter and translate ideas into compelling narratives that capture attention, shape perception, and inspire action

Exceptional writing and editing skills: you can make complex ideas simple, compelling, and memorable

Experience developing executive thought leadership, original research, and integrated content strategies

Experience managing public relations and external communications programs

Strong editorial instincts: you know what stories earn attention and which ones don't

A strategic thinker who can connect company strategy to compelling market stories

Equally comfortable developing strategy and rolling up your sleeves to execute

Strong cross-functional collaborator with the ability to influence across teams and executive stakeholders

Experience marketing to enterprise buyers, ideally sales, RevOps, or go-to-market leaders

Equal Employment Opportunity Statement
Nooks is an equal opportunity employer committed to fostering a diverse and inclusive workforce. We believe in providing equal employment opportunities to all individuals regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by law.

Nooks does not discriminate in hiring, promotion, compensation, or any other employment practices, and we are committed to ensuring a workplace that is free from discrimination, harassment, and retaliation. We encourage individuals from all backgrounds to apply and join our team.

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