Digitas seeks an Account Director, Social Commerce to own a high-impact pilot program for a major beauty brand, focusing on TikTok Shop and TikTok LIVE. This hands-on role requires turning performance data into actions, coordinating with creators, product seeding, and aligning with brand guidelines to drive conversion.
The role emphasizes end-to-end program management, post-LIVE reviews, and scaling the successful model across categories by 2027, with a target of growing monthly GSV and
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Account Director, Social Commerce - TikTok Shop & LIVE
Publicis Groupe · New York, NY, USA ·
- Pay:
- 97.375 - 155.961
- Job type:
- Full Time