Head Executive Creative Director

Head of Creative and Brand – More/Less Protein
Company Info: Founded in early 2025 by former NBA coach, Executive Coach, and Author, David Nurse, and Food & Supplements industry veteran, John George, More/Less has been built to bring More of what people want for their health and wellness and Less of what they don’t need. Our first product is a line of great tasting, protein gummies with 10g of protein, 0 added sugar or sugar alcohols, and only 50 kcals, packed into just kaso’s 5 gummies per serving.

Location: Austin, TX

Reports to: CEO

Job Summary
The Head of Creative and Brand will lead the development and execution of high-impact, emotionally resonant creative content across all consumer touchpoints to drive customer acquisition, retention, and brand loyalty. This role requires a blend of strong leadership, creative vision, and data-informed decision-making to ensure all Onze creative output meets brand standards, regulatory requirements, and performance goals in the health and wellness sector.
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Key Responsibilities

Creative Strategy & Development: Develop and implement creative strategies for integrated campaigns, new product launches, and evergreen content, balancing brand storytelling with performance marketing precision.

Process Management: Oversee and manage daily workflows, prioritizing projects, while fostering a culture of innovation and collaboration within the team, marketing agencies, and influencers, across all elements of creative design.

Content Production: Oversee and perform the full lifecycle of creative asset development—including paid media ads (Meta, TikTok), email/SMS marketing, website (PDP,(interval) landing pages) design, packaging, and video content—from concept to final delivery.

Brand Guardianship: Own and evolve the brand's visual identity and style guides, ensuring consistency and clarity across all channels while adhering to relevant health and wellness compliance guidelines (e.g., HIPAA, claims substantiation).

Performance Analysis & Optimization ಸಂಬಂಧಮ Collaborate closely with the marketing team to translate performance data and consumer insights into creative improvements through structured A/B testing and iteration.

Project & Budget Management: Manage timelines, resources, and budgets effectively, ensuring all projects are completed on time and within scope.

Vendor Collaboration: Partner with external vendors, agencies, and suppliers for specialized tasks like print production or photography when necessary.

Qualifications & Skills

Experience: 5+ years of experience in a creative role, with at least 2-3 years in a management or leadership position. Prior experience within a DTC, e-commerce, or health/wellness brand is a strong plus.

Education: Bachelor's degree in Graphic Design, Marketing, Communications, or a related field, or equivalent practical experience.

Technical Skills: Proficiency in the Adobe Creative Suite (Photoshop, Illustrator, InDesign), Figma, and project management tools (e.g., Asana, Trello).

DTC Expertise: Deep understanding of D叉 Er der_{

Soft Skills: Excellentুক leadership & communication skills. Strong attention to detail and organizational abilities. Strategic mindset with creative problem‑solving abilities. Ability to thrive in a fast‑paced, dynamic environment.

Competitive salary – target salary $90k annually, depending on experience. Potential for equity.

Paid time off and holidays

Protein gummies of course!

Please respond to team@morelessprotein.com if you are interested.

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