Growth-Driven Web & Marketing Specialist

Hope College Bookstore is seeking a Web/Marketing Specialist to execute marketing strategies, support campaign development, analyze performance, and advance website usability and user experience. The role covers planning, driving promotions, executing web design and marketing pieces, and continuous improvement across digital platforms.
You will collaborate with the Sales Team and IT, develop graphics, code pages, and publish content while ensuring brand consistency and measurable results in a

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