Marketing Product Manager - New Product Development

Marketing Product Manager – New Product Development
We're looking for a driven Product Manager who thrives on leading cross‑functional teams, bringing new products to life, and executing strategic go‑to‑market plans. If you enjoy balancing strategy with execution, collaborating across departments, and making an impact in a fast‑paced B2B environment, this is a great opportunity to grow your career.

Compensation
Competitive salary based on experience.

Work Schedule
Standard business hours, Monday - Friday, 8am - 5pm | Occasional flexibility required to support project timelines and cross‑functional collaboration

Why Placon – You'll Love It Here

Opportunity to lead impactful product launches from concept through commercialization

Collaborate across marketing, sales, engineering, and manufacturing

Influence product strategy and long‑term business growth

Work in a dynamic, innovation‑driven environment

Competitive compensation and strong benefits package

Growth‑focused culture with opportunities for professional development

What You'll Do

Lead and manage product development projects for assigned product lines

Create and execute product plans, timelines, budgets, and launch materials

Develop and implement go‑to‑market strategies, including messaging, sales tools, training, and sample kits

Collaborate with cross‑functional teams to achieve project goals and milestones

Interface with sales, brokers, and customers to gather insights and drive development

Manage product lifecycle including forecasting, launches, and SKU rationalization

Partner with pricing to ensure profitable growth and margin targets

Support marketing initiatives including campaigns, PR, trade shows, and digital content

Develop capital expense requests (CERs) and manage associated budgets

Research market trends, competitors, and industry developments and present findings

Create thought leadership content such as case studies, blog posts, and award submissions

Ensure consistent brand application across materials and channels

Work with engineering to support innovation and protect intellectual property

Maintain knowledge of industry trends and product development best practices

What You Bring

Bachelor's degree in Marketing, Business, or a related field

3–5 years of product management experience in a B2B environment (plastics, packaging, or foodservice preferred)

Experience with product development processes and stage‑gate methodologies

Strong leadership and cross‑functional collaboration skills

Excellent communication skills across all levels of an organization

Ability to manage multiple projects and prioritize effectively

Strong analytical skills with experience in financial and sales data

What Makes You Stand Out

Knowledge of thermoforming processes

Experience with tools like Salesforce, Oracle, Trello, and WordPress

Ability to pivot quickly based on business and customer needs

Self‑starter who works independently and proactively

Work Environment

Primarily office‑based with occasional interaction in manufacturing environments

Collaboration with product design, tooling, and production teams

Travel

Approximately 10–15% travel for customer visits, trade shows, and industry events

Equal Employment Opportunity Statement
Placon employment offers are contingent upon the successful completion of a pre‑employment drug test, basic physical, background check, educational verification, and reference checks (as applicable). Placon requires that employees have and maintain authorization to work in the country in which the role is based. In general, Placon does not sponsor candidates for non‑immigrant visas or permanent residency unless based on business need. Placon is committed to equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender, gender identity, or expression, marital status, age, national origin, disability, veteran status, genetic information, or other protected characteristics. This role requires the ability to work through differing perspectives and resolve conflict in a respectful and professional manner consistent with The Placon Way.

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