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Events & Campaign Marketing Manager

Jobtailor · Springfield, IL, USA ·

Pay:
90.000 - 130.000
Job type:
Full Time

Responsibilities

Develop and execute event strategies that align with organizational priorities, business objectives, and growth initiatives.

Provide strategic recommendations on event investments, sponsorship opportunities, audience engagement, and activation approaches.

Lead the planning, execution, and evaluation of industry events and trade shows to ensure successful delivery and measurable outcomes.

Negotiate sponsorship agreements and manage relationships with event organizers, vendors, and external partners.

Oversee all event logistics, production elements, registrations, and deliverables to ensure seamless attendee and client experience.

Manage event budgets, contracts, invoices, and financial reporting, ensuring effective stewardship of company resources.

Develop and deliver post‑event reporting, including performance analysis, ROI measurement, and actionable recommendations.

Requirements

Bachelor’s degree in a related discipline and 6 years of progressive experience in marketing, event management, trade shows, sponsorships, or related industries, with experience in trade show management.

Demonstrated success operating in fast‑paced, highly collaborative, and deadline‑driven environments while managing multiple priorities simultaneously.

Proven ability to build relationships, collaborate effectively, and influence stakeholders across all levels of the organization.

Strong business acumen with the ability to evaluate, develop, and optimize processes that enhance operational efficiency and business outcomes.

Customer‑focused mindset with a strong understanding of audience needs and the ability to translate insights into impactful event strategies.

Exceptional project management, organizational, and execution skills with strong attention to detail and a results‑oriented approach.

Outstanding interpersonal, communication, and relationship‑building skills with the ability to work effectively across cross‑functional teams.

Willingness and ability to travel up to 25%, including occasional overnight and weekend travel in support of industry events and trade shows.

Core Competencies
Demonstrates expertise in event management, including strategic planning, execution, and evaluation of industry events and trade shows. Proven ability to manage budgets, negotiate sponsorships, and deliver actionable performance analysis to enhance operational efficiency.

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