Paid New York Theatre Workshop - Marketing Content Coordinator New York Theatre

New York Theatre Workshop - Marketing Content Coordinator
New York Theatre Workshop seeks an enthusiastic visual and cinematic storyteller to join the marketing team as the Marketing Content Coordinator. This job is ideal for someone who loves the creativity of conceiving and designing digital media content for social media and advertising. The ideal candidate thrives in a fast‑paced environment, identifies as a flexible self‑starter, and takes a sense of pride in developing high‑quality assets.

About the Position
Content Creation & Social Media Engagement

Strong copywriter for social media, eblasts, and advertising to leverage existing brand voice and project/production‑specific language to keep it fresh and authentic throughout a campaign.

Active on social media personally or professionally and conscious of trends, with a finger on the pulse of pop culture.

Comfortable engaging with community online, responding to DMs, commenting on posts, monitoring stories, and re‑sharing.

Actively generating content ideas with an eye for achievability and capacity in your workflow.

Graphic Design

Proficiency with Adobe Creative Suite – Photoshop, InDesign, Premiere; preference for After Effects and Illustrator. Dreamweaver a plus.

Experience leveraging existing templates and refreshing previous campaigns to sustain brand identity and the aesthetics of each program/production.

Comfortable managing layouts (programs, one‑sheets, posters) and building graphics (media placement resizing, physical signage, generating signature images).

Video & Photo Capture

Comfortable with DSLR and iPhone capture of behind‑the‑scenes content and made‑for‑social assets for Meta, YouTube, and TikTok.

Experienced in adjusting camera settings for optimal video and sound capture.

Video Editing

Skilled video editor with strengths in building energy and storytelling arcs in short‑form videos for advertising and social media.

Sense of dynamic on‑screen layout and transitions; understands how to leverage music to drive the action of the piece.

Experience with motion graphics a plus.

Administrative Experience

Excellent organization and time management skills.

Experience in the above design categories to estimate time to completion on projects, anticipate rounds of edits, and deliver assets on time.

Comfortable with scope or timeline adjustments as we collectively manage competing priorities.

About You

Committed to equity, diversity, and inclusion in all aspects of your work.

At least two years of experience in content creation and video editing.

Comprehensive experience in the Adobe Creative Suite. Experience collaborating with colleagues in Canva a plus.

Outstanding attention to detail, project management, and verbal and written communication skills.

Ability to juggle competing deadlines, prioritize work, identify short‑cuts, and work under pressure in a fast‑paced environment.

Independent thinker and doer with an ability to approach problem‑solving collaboratively.

Proficient in managing social media platforms, including Meta, YouTube, and TikTok.

Creative storyteller with strong writing and design skills, capable of crafting compelling content that resonates with audiences.

Passion for theatre and audience engagement. Experience in arts marketing is a plus.

About the Team
Our marketing team is responsible for developing and producing dynamic marketing and promotional campaigns for four productions per season, leading a robust annual membership campaign, raising institutional brand visibility and recognition, and promoting New York Theatre Workshop's wide range of community programs, including education programs, For the Culture, artist workshop activities, Radical Access programs, and fundraising efforts.

About New York Theatre Workshop
At New York Theatre Workshop, we work relentlessly to empower visionary theatre‑makers and bring their work to adventurous audiences through productions, artist workshops, and education and community engagement programs. We are proud to be a home base for many of the most significant theatre‑makers of our time, nurturing groundbreaking writers like Nathan Alan Davis and Celine Song alongside powerhouse playwrights like Amy Herzog and Ayad Akhtar. From Rachel Chavkin and Lileana Blain‑Cruz to Whitney White, Liesl Tommy, and Rubén Polendo, we empower inimitable auteur‑directors and give invaluable support to tremendous talents in the earliest days of their careers. We have maintained decades‑long relationships with legendary theatre‑makers like Colman Domingo, Ivo van Hove, Dael Orlandersmith, and Caryl Churchill, who have shaped our very understanding of what theatre can be.

Since our founding in 1979, we have produced over 150 fully realized productions including Rent; Homebody/Kabul; Quills; Dirty Blonde; Peter and the Starcatcher; Once; Lazarus; and Merrily We Roll Along.

Enabling our artists to push boundaries generates work like Nat Turner in Jerusalem; Hadestown; Ufot Family Cycle; Hundred Days; What the Constitution Means to Me; Slave Play; Endlings; Kristina Wong, Sweatshop Overlord; On Sugarland; and Here There Are Blueberries. NYTW productions have received a Pulitzer Prize, 29 Tony Awards, 2 Grammy Awards, and numerous Obie, Drama Desk, and Lucille Lortel Awards.

But that’s not what we’re proudest of. We take the greatest satisfaction from the community we’ve built and the perspective‑shifting experiences we’ve delivered along the way. We all think that theatre can bring people together, change the conversation, and have a profound impact. We feel fortunate to get to support it. If that sounds like something you’re interested in too, we’d love to meet you.

Benefits and Salary
This is a full‑time non‑exempt position with a salary range of $52,000–$57,000. Benefits include:

Employer‑paid medical insurance

Employer‑paid dental insurance

Employer‑paid life insurance

Paid time off

NYTW has several affinity spaces as well as a Core Team of staff members across the organization committed to moving specific initiatives forward in our focus on Equity, Diversity, and Inclusion.

Work Environment
Hybrid work environment with Marketing professionals in the office a minimum of three days and two remote days per week. In‑office days and hours must be flexible given our robust calendar of events. This role also includes evening and weekend work, and attendance at all in‑person events is required. As this position involves regular on‑site responsibilities, applicants should intend to reside in the greater NYC area.

Application Information
To apply, please use the provided hyperlink and fill out the required fields on the job application: https://www.nytw.org/about/work-nytw/

New York Theatre Workshop is an Equal Opportunity Employer (EOE). We are committed to diversity in all areas of our work, on and offstage. We encourage applicants with a unique cultural perspective inclusive of race, ethnicity, gender identity or expression, class, physical ability, and sexual orientation.

#J-18808-Ljbffr