Head of Brand and Communications

To drive brand equity and efficient revenue growth, the full-time Head of Brand and Communications will manage brand positioning, corporate communications, integrated marketing, and organic social strategies, working remotely or in a hybrid capacity with a preference for East Coast candidates.
Key responsibilities

Own and enhance Bankrate's brand positioning to reduce customer acquisition costs and drive efficient revenue
Develop and execute corporate communications and PR strategies to enhance media coverage and third-party authority
Lead integrated marketing campaigns to ensure cohesive messaging across all channels, contributing to the overall growth engine

Required qualifications

10+ years of senior leadership experience in brand, communications, and integrated marketing
Strong understanding of customer acquisition costs, conversion metrics, and revenue efficiency
Proven ability to build and lead teams in brand and communications functions
Expertise in organic social media and earned media strategies
Demonstrated executive presence and ability to communicate effectively with senior leadership