Virtual Vocations Inc is hiring: Audience Development Manager in New York

Leading audience growth initiatives, the full-time Associate Manager of Audience Development will build and manage a qualified database of IT decision-makers across North America, supporting both virtual and in-person events while working remotely.
Key responsibilities

Build and segment a robust database of qualified IT executives using various lead-generation tools
Develop and manage opt-in acquisition programs across webinars, newsletters, and event campaigns
Collaborate with cross-functional teams to ensure campaign readiness and compliance while tracking audience engagement metrics

Required qualifications

5+ years of experience in audience development, marketing operations, or demand generation, preferably in the B2B tech or events sector
Deep understanding of the North American IT landscape and executive buyer personas
Proficient with list-building tools such as Apollo.io and ESPs like Marketo or Cvent
Experience sourcing and managing opt-in databases in compliance with CAN-SPAM and GDPR
Strong organizational skills and ability to work in fast-paced, matrixed environments