Digital Marketer Job at Core Microsystems in Fremont

Fremont, United States | Posted on 06/27/2023

For over three decades, Coremicro, Inc. has established itself as a trusted and renowned presence in the digital media industry. Since our inception in 1991, we have been dedicated to serving professionals worldwide with our comprehensive range of products and services. Nestled in the vibrant San Francisco Bay Area, specifically in Fremont with its convenient proximity to Oakland, San Jose, and San Francisco, we have honed our specialization in the sales, services, and rentals of professional audio and video equipment.

Our commitment to excellence extends beyond mere equipment provision. We are equipped with the expertise and knowledge to cater to various aspects of digital media production. Whether it's corporate presentation production, webcasting, video streaming, studio recording, or the creation of custom-built video workstations, we have the skills and resources to meet the unique demands of professionals in these fields.

Job Description
The Digital Marketer contributes original, expertly written, yet both customer-oriented and easily understood product descriptions for video/audio production equipment. A well-written product description includes a detailed overview, which summarizes various benefits of the product, as well as elaborating and highlighting the specific features and unique technologies. The candidate will manage eCommerce website enhancement on www.coremicro.com.

Requirements

Conduct comprehensive research on assigned products utilizing professional, vendor, blogs, and other relevant resources

Collaborate with internal departments to gain information for product descriptions

Prioritize workflow to complete high urgency descriptions

Draft a complete, professional, customized, and non-copied description to elucidate and improve customer understanding of a product and related features

Respond to bugs or requests to correct and update description content

Compose additional content for necessary fields such as “What’s in the Box,” technical specifications, etc.

Write material in conformity to company formatting and content standards

Develop marketing strategies that align with the organization's business goals

Manage and execute campaigns across various digital channels, including email, social media, search engines, and display advertising

SKILLS REQUIRED

Expert knowledge of computers and mobile technology is a must

Prior writing experience is preferred

Ability to work full-time on-site at our office

Creative writing skills and ability to create a personable aura in writing

Professional written and verbal communication skills

Ability to learn new products and audiovisual technologies

Ability to prioritize, meet deadlines, and to work under pressure

Detail-oriented and organizational skills

Proficient knowledge of Microsoft office & Magento eCommerce platform

Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertising

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