Transforming product innovation and brand purpose into compelling narratives, the full-time Lead Writer will develop impactful campaigns and storytelling for HOKA while working remotely, preferably from the West Coast.
Key responsibilities
Collaborate with creative teams to conceptualize and define narrative and copy direction for HOKA campaigns
Craft engaging copy concepts and narratives that resonate with runners and outdoor enthusiasts across various digital channels
Champion the HOKA voice, ensuring consistent communication of brand values and product messaging
Required qualifications
Bachelor's degree or equivalent professional experience
9+ years in an advertising agency or in-house creative environment
Strong portfolio demonstrating strategic thinking and compelling storytelling across multiple mediums
Expertise in both print and digital marketing and advertising
Proven ability to craft persuasive short-form and long-form writing
Lead Writer
Virtual Vocations Inc · New York, NY, USA ·
- Job type:
- Full Time