Marketing Manager Retail

Our client is seeking a Marketing Manager in Austin, TX. Candidates must have management experience and be available for travel.

Job Description & Duties
This role has full leadership responsibility for all retail products marketing, product management, and strategy, and will focus on growing product brands and image through innovative and aggressive marketing strategies.

Key Deliverables
Generation of new revenue growth with future customers, retention of existing customers and introduction of new product and channels for continued growth within the retail jewelry division. Assist the National VP of Sales to develop a coherent and flexible business development strategy that delivers on-target business growth.

Essential Job Functions

Strategy Development and Execution

Develop and implement long‑term strategy for the retail business including partnering with cross‑functional peers to develop tactics to execute this strategy

Provide strategic vision and guidance regarding retail business to ensure performance against current objectives without sacrificing future growth

Identify retail opportunity areas and build strategic plans to capitalize on those opportunities

Direct the planning, development and execution of strategic marketing plans to achieve corporate objectives for products and services.

Create annual objectives, goals, strategies and measures including input to distribution strategy & product roadmap.

Create brand strategic positioning including brand vision, consumer target, distribution strategy, brand extensions, communication plans.

Marketing/Brand Management

Qualifications
Specialized Knowledge/Skills

Strong analytical and quantitative skills

Strong relationship builder and team player

Solutions oriented

Strategic thinker

Demonstrated initiative, results orientation and follow‑through

Proactive and forward thinking

Excellent verbal and written communication skills

Financial acumen & research skills

Proven ability to think from “customer’s” perspective (sales team, consumer, and retailer)

Excellent project management skills

Excellent multi‑tasking capabilities

Honesty & integrity

Education / Experience

5‑7 years marketing experience required

3‑5 years marketing management experience required

30‑40% travel per month to various locations is required.

Additional Information
All your information will be kept confidential according to EEO guidelines.

#J-18808-Ljbffr