VP - Product, Proxy Digital Assets

At Broadridge, we've built a culture where the highest goal is to empower others to accomplish more. If you are passionate about developing your career, while helping others along the way, come join the Broadridge team.
What You'll Do Define and lead the product strategy, roadmap, and lifecycle management for digital assets products and capabilities.
Identify customer needs, market opportunities, competitive trends, and regulatory developments to inform product direction.
Evaluate, prioritize, and launch new products, features, and enhancements aligned with business goals and client demand.
Build business cases, including market sizing, ROI analysis, pricing, and commercialization strategy.
Partner closely with engineering, operations, legal, compliance, risk, and other cross‑functional teams to deliver products from concept through launch and ongoing optimization.
Develop go‑to‑market plans in collaboration with sales, marketing, and client‑facing teams.
Ensure products are operationally ready, scalable, and aligned with regulatory and risk requirements.
Monitor product performance, adoption, and market feedback to continuously improve the product portfolio.
Act as a senior thought partner and subject matter expert on digital assets across the organization.
Lead complex, high‑impact initiatives and influence stakeholders across all levels of the business.
What We're Looking For Significant experience in product management, with a track record of leading complex products or platforms from strategy through execution.
Strong knowledge of digital assets and related market infrastructure, including blockchain‑based products, tokenized assets, custody, trading, wallets, settlement, staking, or adjacent capabilities.
Experience operating in a regulated environment and partnering with legal, compliance, risk, and operations teams.
Strong commercial acumen, including experience with product strategy, business case development, pricing, and go‑to‑market planning.
Proven ability to lead cross‑functional initiatives and influence senior stakeholders.
Excellent analytical, problem‑solving, communication, and decision‑making skills.
Ability to thrive in a fast‑evolving market and navigate ambiguity with a strategic, client‑focused mindset.
What Sets You Apart Deep understanding of trends shaping the digital assets landscape and their implications for institutional or enterprise clients.
Experience developing product with a SEC regulated Transfer Agency business.
Ability to balance innovation with strong operational, regulatory, and risk discipline.
Executive presence and the ability to communicate complex ideas clearly to technical and non‑technical audiences.
Experience building and scaling new product offerings in emerging or rapidly changing markets.
Why Join Us You'll have the opportunity to shape the future of digital assets products within a dynamic and highly visible leadership role. You'll work with cross‑functional teams to bring new capabilities to market, solve complex industry challenges, and help define how digital asset solutions evolve in a changing financial and regulatory landscape.
Salary range $240,000.00- $260,000.00. Bonus Eligible.
Broadridge considers various factors when evaluating a candidate's final salary including, but not limited to, relevant experience, skills, and education.
Please visit www.broadridgebenefits.com for more information on our comprehensive benefit offerings.
Use of AI in Hiring As part of the recruiting process, Broadridge may use technology, including artificial intelligence (AI)-based tools, to help review and evaluate applications. These tools are used only to support our recruiters and hiring managers, and all employment decisions include human review to ensure fairness, accuracy, and compliance with a

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