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Regional Sales Director, Channel Sales

Semrush Inc. · Boston, MA, USA ·

Pay:
$250,500-$303,000/yr
Job type:
Full Time

About Semrush

Semrush is a brand visibility platform that empowers marketers to command their online presence and create measurable impact. Built on an expansive proprietary dataset, Semrush delivers AI‑driven insights across SEO, search visibility, content marketing, paid media, and social strategy.
About the Opportunity

The Sales team leads the drive to empower businesses in achieving online visibility and digital marketing success. This role offers fast career growth, training, and incentives such as Presidents Club and uncapped commissions.
Key Responsibilities

Develop and execute a comprehensive channel sales strategy to achieve revenue targets.
Identify, recruit, and onboard new channel partners (agencies, system integrators, consultancies).
Negotiate and manage partner agreements, ensuring mutually beneficial terms.
Build strong, trusted relationships with channel partners, acting as their primary point of contact and advocate.
Provide ongoing training, enablement and support in collaboration with customer success to ensure partner success.
Educate partners on Semrush value proposition, sales motions and objection handling to increase channel competency.
Identify and pursue expansion opportunities with existing channel partners (client package add‑ons).
Facilitate both co‑sell and resell expansion.
Develop joint business plans with partners, including sales targets, certification growth, and marketing initiatives.
Build and track pipeline for each partner in line with the joint business plan.
Analyze market trends and competitive landscape to identify new channel opportunities and inform channel investments.
Represent Semrush at industry events, conferences and partner meetings.
About You

5+ years in B2B sales or business development, with 2+ years in channel sales or partner management.
Proven ability to onboard, recruit and drive revenue through a channel ecosystem.
Strong understanding of SaaS business models and channel go‑to‑market strategies (resell, referral, co‑sell).
Excellent communication, presentation, negotiation and interpersonal skills.
Ability to work independently and collaboratively in a fast‑paced environment.
Results‑oriented focus on exceeding sales targets.
Proficiency with CRM software (e.g., Salesforce) and channel partner management tools.
Willingness to travel as needed.
Compensation

The annual total cash compensation range for this position is $250,500 to $303,000, including variable compensation that typically ranges from $95,190 to $115,140 based on target performance.
Benefits

Strong product‑market fit recognized by RepVue.
High earning potential with clear quota attainment visibility.
Health insurance.
Travel insurance.
Employee Assistance Program.
Employee Resource Groups.
Paid parental leave.
Relief Fund.
Diversity, Equity & Inclusion

Semrush is an equal‑opportunity employer committed to ensuring that everyone feels belonging in the workplace and does not discriminate based upon race, religion, creed, color, national origin, sex, pregnancy, sexual orientation, gender identity, gender expression, age, ancestry, physical or mental disability or medical condition including genetic identity, marital status, military service or any other classification protected by applicable local, state or federal laws.

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