Content Strategy Lead

The ideal candidate will lead creative strategy, brand direction, and multimedia content execution across organizational marketing initiatives. This individual will oversee the full production lifecycle of Secure AF Podcast, including ideation, pre-production planning, filming, editing, publishing, and promotional rollout, ensuring content aligns with organizational objectives and brand standards.
Additionally, the candidate will manage and maintain the organization's digital and social media presence, ensuring consistency in messaging, visual identity, and brand standards across the Alias Cybersecurity brand ecosystem. Working collaboratively with cross-functional teams, this person will develop creative assets, branded materials, merchandise concepts, campaign visuals, and supporting media that enhance audience engagement, strengthen brand recognition, and support broader marketing and communications goals.
Key Responsibilities

Lead creative strategy and direction for Secure AF Podcast content and campaigns
Oversee podcast production workflows from concept through post-production
Manage and maintain social media presence across digital platforms
Uphold and maintain brand standards across all Alias Cybersecurity visual and creative materials
Develop branded graphics, imagery, promotional assets, and marketing collateral
Support merchandise ideation and creative execution
Collaborate with leadership and internal teams on organizational marketing initiatives
Ensure consistency in brand voice, creative quality, and visual storytelling
Identify creative opportunities tied to trends, audience engagement, and campaign growth
Required Qualifications

Proven experience creating and editing social media video content.
Proficiency with video editing software such as Adobe Premiere Pro.
Strong understanding of social media platforms, algorithms, and best practices.
Excellent written and verbal communication skills.
Ability to manage multiple projects and meet deadlines.
Strong organizational and time management skills.
Preferred Qualifications

Knowledge of paid social advertising campaigns.
Photography and videography experience.
Familiarity with SEO and digital marketing strategies.
Experience analyzing social media performance using analytics platforms.

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