Director, North America Marketing Operations

About Our Company Columbia Threadneedle Investments is part of Ameriprise Financial, a diversified financial services leader with more than $1.5 trillion in assets under management, administration and advisement as of year‑end 2024. We are a global asset manager, insurer and wealth‑management firm that values growth, career opportunities and a commitment to client success.
Job Description The Director of North America Product Marketing Operations will execute data, marketing processes and governance to drive efficiency, consistency and scale in support of content production across North American marketing teams. This role blends technical, process and industry knowledge to streamline marketing operations, enabling the business to deliver high‑quality, timely content across channels.
Key Responsibilities Collaborate with senior leadership and key business partners to streamline data operations and align marketing efficiency goals with overall business strategy.
Provide leadership and operational support to the global presentation production teams, North America marketing partners and direct reports in data operations, marketing governance and marketing process automation.
Manage and optimize cross‑functional teams, foster creativity, and drive innovative marketing operation strategies to elevate efficiency across the NA marketing department.
Lead strategic collaboration with marketing, data and technology to ensure data integrity, improve automation processes and elevate data operations.
Measure impact and provide regular executive‑level reporting on projects.
Initiate and define annual roadmaps and oversee participation in special projects related to data operations and marketing efficiency.
Collaborate with technology to optimize marketing tools and platforms.
Stay apprised of industry trends and emerging technologies to implement innovative marketing solutions and evaluate technology to improve user experience.
Oversee internal communications and training strategies to enhance employee engagement with new and existing marketing processes.
Articulate the future state of how the marketing team can function, including best practices of how to work (operations), how to best take advantage of technology capabilities (platform and data) and how marketing capabilities evolve in‑line with marketing strategy.
Enhance platforms to support efficient and scalable processes for reporting and analytics, data automation and marketing operations.
Operate with an ownership mindset, proactively identify problems and engage the right people to understand and creatively solve them.
Foster a collaborative, forward‑thinking and results‑driven culture within the marketing department and beyond.
Set clear performance expectations, conduct regular evaluations and provide professional development opportunities.
Attend relevant industry conferences, corporate sessions, internal meetings and 1:1s.
Manage extensive MS PowerPoint, Excel and content management system (Seismic) work related to data operations and marketing collaboration.
Required Qualifications Bachelor’s degree or equivalent in Marketing, Finance or related field; or equivalent work experience.
7‑10 years of relevant experience in finance (asset‑management experience preferred).
Excellent knowledge of MS Excel, PowerPoint and Word.
Knowledge of content management tools (Vermillion, Seismic, Accent, etc.) preferred.
Excellent strategic and analytical skills to review processes, solve complex problems and identify improved methods for efficiency.
Proven experience as a senior marketing leader, preferably in a managerial role with people‑leadership experience.
Preferred Qualifications Track record of driving operational efficiencies within a task, role and/or department.
Experience with MS Power Platform and SharePoint.
Understanding of workflow and process management tools.
Visa Sponsorship Applicants must have a valid work authorization that does not now, or in the future, require visa sponsorship for employment in the United States (e.g., H‑1B, F‑1 CPT, F‑1 OPT, TN).
In‑Office Collaboration The role requires in‑office collaboration with colleagues at least four (4) days per week, with flexibility to work from home one (1) day per week. Some roles may require additional in‑office time or different in‑office expectations, to be discussed during the hiring process.
Base Pay & Salary The estimated base salary for this role is $140,800 – $150,000 per year. Compensation is pay‑for‑performance and may vary based on job‑related knowledge, skills and experience. Most roles are eligible for variable pay in the form of bonus, commissions and/or long‑term incentives depending on the role.
Benefits We offer a competitive and comprehensive benefits program that supports all aspects of your health and well‑being, including vacation time, sick time, 401(k) and health, dental and life insurances.
Employment Type Full‑time, Exempt.
EEO Statement Columbia Threadneedle is an equal‑opportunity employer. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, ancestry, age, physical or mental disability, medical condition, pregnancy, military status, veteran status, genetic information, citizenship, disability status, marital status, family status or any other basis prohibited by law. We are committed to fostering an inclusive and accessible recruitment process for individuals with disabilities. If you require a reasonable accommodation to participate in the application or interview process, contact your recruiter to discuss how we can support you.

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