Associate Director, Brand Marketing Ops

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Associate Director, Brand Marketing Ops
Full Time Director
Dallas Office, Dallas, TX, US

Effective Date: 6.23.2026

Reports to (title): Sr. Director of Brand Marketing
# of Direct Reports: 4-8
# Indirect Reports: 0
Full Time/Part Time: Full Time
# Hours Per Week: 40- 55 hrs/wk
Average Work Schedule: Monday – Friday 8:00 – 5:00; occasional weekends as needed

Job Summary
The Associate Director of Brand Marketing Operations serves as the operational leader responsible for enabling the efficient, high-quality delivery of all brand and marketing initiatives. Reporting to the Senior Director of Brand Marketing, this role owns the systems, workflows, and resource planning that power the organization’s creative and campaign execution engine. This leader ensures that marketing work is delivered on time, on strategy, and at the highest standard by optimizing processes, aligning cross‑functional partners, and managing team capacity. This role is primarily operational and execution-focused, with accountability for throughput, efficiency, and delivery excellence rather than creative direction or enterprise strategy.

Scope of Job

Leads marketing operations function

Manages team of up to 4 (design + project coordination)

Oversee end-to-end campaign and creative workflows

Partners with:

Creative

E-Commerce

Product

External agencies

Success Measures

On-time delivery of campaigns and assets

Resource utilization and team productivity

Process efficiency improvements

Key Responsibilities

Workflow & Operations Leadership

Own the intake, prioritization, and routing of all marketing requests

Establish clear workflows, SLAs, and accountability structures

Ensure visibility into all active and upcoming workstreams

Project & Production Management

Lead end-to-end execution of campaigns and creative production

Manage timelines, dependencies, approvals, and delivery

Cross-Functional Alignment

Serve as central coordination point across marketing, product, digital, and agencies

Ensure clarity of roles, timelines, and deliverables across stakeholders

Resource & Capacity Planning

Forecast workload and balance team capacity

Identify risks and proactively resolve bottlenecks

Systems & Process Optimization

Own and optimize project management tools (e.g., Airtable)

Build scalable, repeatable operating processes

Lead and develop a small team of marketing operations and creative support staff

Provide coaching, prioritization clarity, and obstacle removal

Process Management

Consistently designs efficient workflows and eliminates inefficiencies

Implements structured, scalable systems for execution excellence

Effectively prioritizes multiple projects, resources, and deadlines

Aligns team capacity with business needs

Drive for Results

Ensures timely and high-quality delivery of all outputs

Maintains accountability across stakeholders and teams

Managing and Measuring Work

Establishes clear metrics, tracking systems, and reporting cadence

Monitors progress and adjust plans to meet objectives

Interpersonal Savvy

Builds strong cross-functional relationships

Navigates competing priorities and stakeholder expectations effectively

Required Skills/Abilities

Experience managing workflows in high‑volume marketing environments

Demonstrated success leading cross‑functional initiatives aligning diverse stakeholders towards shared outcomes

Exceptional project management & organizational savvy

Proven ability to manage multiple concurrent projects, stakeholders, and deadlines.

Expertise in operations and systems optimization

Proficiency with project management platforms (Airtable strongly preferred).

People leadership skills, with a track record of managing, developing, and empowering team members.

Excellent written and verbal communication skills, with the ability to distill complexity into clear, actionable direction.

A proactive, solutions-oriented mindset and the ability to remain calm, organized, and decisive under pressure.

Strong attention to details and an uncompromising commitment to quality and brand standards.

Proficiency in creative and production processes, workflows, and terminology, ability to collaborate with art directors, designers, and creative directors.

Education, Experience, and/or Certifications

7+ years in marketing operations, creative operations, or project management

Bachelor’s degree in Marketing, Communications, Business, or related field.

Certifications: Project management certification (e.g., PMP, CAPM) preferred but not required.

Physical Requirements

Prolonged periods of sitting at a desk and working on a computer.

Must be able to lift up-to 30 pounds at times.

Must be able to see, hear, and listen, to effectively communicate.

#J-18808-Ljbffr