Marketing And Public Relations Specialist

DPP Tech is seeking a Marketing & PR Specialist to support launch communications for a confidential consumer dating app client. This is a client-facing contract role focused on media relations, launch coordination, press materials, spokesperson support, social copy, and reputation monitoring.

The ideal candidate is a strong writer and organized communications operator who can manage media outreach, protect message consistency, and work across product, social, paid acquisition, founder, and external partner workflows. Experience in consumer apps, lifestyle, culture, dating, or local-market launches is strongly preferred.

Key Responsibilities

Build and maintain targeted media lists across local, regional, lifestyle, consumer tech, culture, and dating-related press.

Conduct media outreach using approved pitch templates and tailored journalist angles.

Coordinate interviews, briefings, expert commentary, and founder or spokesperson opportunities.

Maintain the client press kit, including press releases, fact sheets, FAQs, bios, approved data points, and boilerplate language.

Draft social, launch, announcement, and community-facing copy aligned with the client’s approved brand voice.

Support launch execution by maintaining the communications calendar and coordinating timing across product, social, paid acquisition, PR, events, and community activity.

Prepare spokesperson briefing materials, including talking points, Q&A, background notes, and approved responses to sensitive questions.

Help identify and coordinate local community figures, partners, experts, and socially connected early users who can support launch momentum.

Track press outreach, coverage, social feedback, community conversation, app-store feedback, and recurring user concerns.

Flag reputational, trust and safety, privacy, AI, scam/fraud, product-experience, or media-escalation risks to DPP Tech and the client team.

Prepare concise reporting on coverage, outreach status, sentiment, risks, and recommended next actions.

Required Experience

2-5 years of experience in PR, communications, media relations, consumer marketing, or brand communications.

Strong writing and editing skills across press, social, briefing, and announcement formats.

Experience managing press lists, pitch tracking, media outreach, and coverage reports.

Ability to work from approved messaging while adapting copy for different audiences and channels.

Strong organizational skills and comfort managing launch calendars, assets, and cross-functional dependencies.

Sound judgment around sensitive topics, reputation management, and issue escalation.

Interest in consumer technology, dating, lifestyle, culture, or community-led launches.

Preferred Experience

Experience supporting app launches, consumer startups, dating apps, social platforms, or lifestyle brands.

Familiarity with local-market launch strategy and community-led marketing.

Experience preparing founders, executives, experts, or external spokespeople for media.

Familiarity with FTC disclosure requirements for paid creator or community partnerships.

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