Marketing Strategist Analyst

Job Overview
We are currently engaged in a search for a Marketing Strategist Analyst for a global client who will help to shape enterprise growth strategy.

This role sits at the intersection of data-driven marketing strategy development, product performance analysis, insight generation and support for marketing strategy.

Responsibilities

Develop, implement, and execute strategic marketing strategies for the Aftermarket business.

Analyze internal and third‑party market intelligence data to evaluate product performance, identify market opportunities, and support strategic planning.

Translate complex datasets and market intelligence modeling into strategic, actionable insights and recommendations for senior stakeholders.

Partner cross‑functionally with commercial, product, and leadership teams.

Support customer engagements and represent the organization at industry trade shows, events and field locations.

Qualifications

Strong data analysis, modeling and strategic thinking capabilities.

Product and competitive market intelligence.

Advanced Excel skills (required).

Exposure to BI tools or data visualization platforms (preferred), that include a combination of SQL, PowerBI and Power.

Working with both internal and external data sets.

Preferred experience in Automotive, Commercial Vehicle, Aftermarket or OEM parts and product environments.

Travel: ~25% (customers and trade shows).

This is a hybrid work environment with three days on‑site in Troy, MI. The appropriate individual must live within commutable distance. We aren't currently working with third parties and our client isn't willing to sponsor visas at this time.

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