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Content Marketing Manager

GC AI · Multiple locations ·

Pay:
$140,000-$180,000/yr
Job type:
Full Time

About the Role
We’re hiring a Content Marketing Manager to scale GC AI’s content strategy. You’ll lead the editorial direction that shapes how GC AI shows up in the legal, AI and tech ecosystem—from thought leadership to demand generation to storytelling. This role requires legal expertise and a sharp, versatile storyteller who can translate complex legal and AI topics into content people actually want to read.

What You’ll Do

Define and own GC AI’s content strategy, aligning it with GTM priorities and industry trends.

Deliver a balanced mix of long‑form content (white papers, reports), short‑form thought leadership (LinkedIn posts, blogs), and campaign assets (email, landing pages, ads).

Uphold high editorial standards for clarity, precision, and restraint; ensure content feels sophisticated, useful, personal and unmistakably “ours.”

Build and maintain a quarterly editorial calendar that supports awareness, demand generation and customer marketing.

Oversee cross‑channel distribution (email, social, website, partner syndication) and track/optimize each piece for reach and impact.

Elevate GC AI’s voice in the in‑house legal community by producing high‑value articles, white papers, op‑eds, and bylined content.

Commission and manage external contributors, subject‑matter experts, and guest authors while ensuring consistency in tone, brand voice and quality.

Manage editorial workflow, review cycles and the content library; scale processes to support rapid growth.

What We’re Looking For

A legal background is required.

5+ years in content marketing for a B2B SaaS company.

Proven track record of developing and scaling content strategies that drive brand authority and measurable pipeline impact.

Exceptional editorial instincts and strong writing/editing skills.

Experience commissioning and managing contributors, thought leaders, or subject‑matter experts.

Strong ability to write about a technical product.

Familiarity with SEO and content analytics.

Ability to juggle multiple initiatives, stakeholders, and deadlines.

Proven success partnering with sales, product, events and PR.

Bonus: Executive ghostwriting, AI/ML content or publishing in legal/regulated industries.

Compensation
GC AI offers a competitive base salary benchmarked against real‑time market data, equity for all full‑time roles, and commission plans for applicable roles. US‑based compensation for this role ranges from $140,000 to $180,000, adjusted for skills, qualifications, experience and market demand. Exceptional performers will see rapid compensation adjustments aligned with impact.

How We Work Together
GC AI is a distributed company with team members across North America, and soon Europe. We invest in bringing people together through a hub model that includes regular coworking sessions, customer dinners, team and company offsites, and up to 10% travel for office‑less locations. Team members in the San Francisco Bay Area and Provo, UT (within 50 miles of the office) work together on Tuesdays, Wednesdays, and Thursdays. As we grow, we plan to establish permanent offices in more hub cities and build an in‑person culture.

Equal Opportunity Employment
GC AI is an equal‑opportunity employer that supports workplace diversity and does not discriminate on the basis of race, color, religion, gender identity/expression, national origin, age, military service eligibility, veteran status, sexual orientation, marital status, physical or mental disability, or any other protected class. GC AI is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities.

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